persuading the affluent

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  • persuading the affluent

    • 1.

      Loops: Language Patterns For Persuasion

      by Kenrick Cleveland - 2007-09-20
      Persuasion is made up of a lot of ingredients and one of the most powerful techniques is the language pattern. The temporal pattern loop is one of my favorites.When we open loops in the minds of our p...
    • 2.

      Persuade With The Temporal Pattern Loop

      by Kenrick E. Cleveland - 2007-09-20
      The language pattern is a powerful technique for getting what you want. The 'temporal pattern loop' is especially potent in persuasion.Loops create an opening in the mind of your prospect or cli...
    • 3.

      Persuasive Oration: Watching What You Say

      by Kenrick Cleveland - 2007-09-26
      Language is an art. Persuasion is too. Of course, both can also be mangled. As with any art, most likely you'll have to practice to be good with language and subsequently, persuasion.As always, we ori...
    • 4.

      Finding the Hot Button: Eliciting Your Prospect's Criteria

      by Kenrick E. Cleveland - 2007-09-18
      "People are generally better persuaded by the reasons which they have themselves discovered than by those which have come into the mind of others." --Blaise Pascal (1623 - 1662)What do we need t...
    • 5.

      Ode To Vibration

      by Kenrick Cleveland - 2007-10-04
      "We are what we think. All that we are arises with our thoughts. With our thoughts we make the world." ~BuddhaHere's an idea that may seem a little esoteric, a little woo woo, a little California, but...
    • 6.

      How to Use Social Positioning to Persuade Affluent Prospects

      by Kenrick E. Cleveland - 2007-10-04
      "Do not worry about holding high position; worry rather about playing your proper role." ~ConfuciusIn this exercise, you'll learn to explore your affluent prospect's mindsets through their value...
    • 7.

      The Silent Side of Persuasion

      by Kenrick E. Cleveland - 2007-10-08
      I realize this isn't a new news story, but in terms of persuasion, and knowing when to talk and when not to talk, it's a perfect illustration. clip is o...
    • 8.

      Shut Your Trap

      by Kenrick Cleveland - 2007-10-10
      This is crazy. . . It's an older story, but very interesting in terms of when to talk and when not to talk. is a YouTube clip of a Miss Teen America contestan...
    • 9.

      Tha Art Of Empathy

      by Kenrick Cleveland - 2007-10-15
      Empathy: The ability to identify with and experience the vicarious feelings, thoughts or attitudes of another person.This can be a huge benefit when we're persuading.First, an exercise to get into the...
    • 10.

      What's Your Worth?

      by Kenrick Cleveland - 2007-10-17
      The field of study of persuasion is vast. It's as vast as the study of human nature. And lately in my work, I've narrowed the focus significantly to persuading and selling to an affluent clientle.When...