Now that we have generally discussed how to get newspaper, radio and TV publicity in (parts 1-4) of this mini series, we will conclude this series with a little insight into managing a public relation...
Got a computer with email? You are likely to have been sent some great job opportunity. You've seen them. They say you can work next to zero hours a week and be paid some huge salary for doing so. Eve...
Because stories are never free from passion, it's no wonder journalists and writers make costly (and embarrassing) errors. Here are a few examples.The headline that made heads turn.In November 3, 1948...
If you are into history and you love learning about the Civil War then you need to take a trip through Gettysburg. I had the privilege of growing up in the area and was able to spend many weekends in ...
If you are into history and you love learning about the Civil War then you need to take a trip through Gettysburg. I had the privilege of growing up in the area and was able to spend many weekends...
However it sure seems that way, at least in my life as a consumer. I rarely click on a Web page banner, I assiduously avoid ads in most consumer publications. I most certainly do other things during...
According to many experts in the field of media, it won't be long before we start to see major news magazines such as The New Yorker or The Economist locks the doors to their printing presses. Tabloi...
A few years ago, I had the opportunity to work for a newspaper, and I am mighty glad that I did. I learned that the news is often not really "THE news."Often times, what is reported as the news is no...
Because they are spending your money the wrong way, the advertising industry is shattering all our illusions, one by one the marketing institutions once considered bastions of integrity appear to be f...
1. Web, web, web - The first thing most journalists do when they are looking for experts to interview is search the internet. The bigger the footprints you leave on the web, the more chance there i...