The process of analyzing public speakers is almost automatic. Let's say a client calls and wants to check out a group of sports speakers to motivate his office. After talking about the various persona...
After the seventh snowstorm in seven weeks, people in Denver, Colorado, are beginning to feel that Mother Nature must have been looking for Buffalo or Minneapolis but got lost. Folks here just aren't ...
There's no doubt about it! When it comes to the world of speaking, training, coaching and consulting, it's a highly competitive buyer's market. Industry-wide, there are literally tens of thousands...
It's often been said, "You can't be all things to all people." So I accept the fact that as a speaker, trainer, coach or consultant, you can't offer every service or topic that your clients may want ...
I remember a lunch I had with a colleague during my very first year in the industry. We were talking about my new life as an independent consultant, when he jokingly said, "All you need to be a co...
As the BBVA Group Report we discussed in last week's article reveals, members of the human development profession have a lot of work to do to become masters of marketing their services. ...
When it comes to personality profiling, the human development industry has countless tests and assessments from which to choose. These instruments may differ greatly on the surface - in the num...
Every sales executive has heard how important it is to set sales goals. Don't worry, I'm not going to bore you with why you should set sales goals. But I am going to suggest a somewhat radical, new ch...
Throughout history, great speakers have effected the lives of millions of people. Today, throughout North America, motivational speakers inspire students to stay in school, say no to drugs, become lea...
On the surface, showcase marketing seems simple enough: create a free event with you as the star, book a room at a great conference venue, include a magnificent meal and fill the room with qual...