A turning point in the history of American advertising and marketing happened in mid-2006 when the Department of Commerce posted all data tables from its most important publication, The Statistical Ab...
It is always interesting when you sit with a group of sales people and the subject turns to sports. No matter what the sport, there is the inevitable talk of the leaders and their potential accomplish...
When you run an Internet business you need to have several income streams. The income streams involve a variety of marketing techniques from Google AdWords to submitting articles to the Internet direc...
What is the most important task of any HR department? I think the one thing they can do is to find and keep talented people within company. The problem is that these people are usually not like others...
The call-center is theoretically the place with a lot of phones and people sitting next to each other talking at the same time. But does this is a call-center you should dream about? I'd prefer if my ...
As marketers in the professional services industry, it is important to understand the key factors that enable us to acquire and keep customers profitably. We've been interested in understanding what t...
Training is an area where performance metrics has been missing the point during the past years. This brings about a situation where either the wrong measurements are being selected to determine whethe...
A number of factors must be taken into consideration when calculating the contact or call center ROI. There are variances in how the call center is set up, such as where it is located, whether it is i...
The majority of KPI dashboards are in fact overloaded with metrics and the key to getting the most out of your SCM intelligence is in choosing the most appropriate metrics that are key to providing de...
Today's call center is not something about phone calls, it's a separate business that can... no it MUST generate revenue. It must provide company with fresh ideas, must help company to get new custome...