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    • merchandising

    • 1.

      On Walking the Talk


      by Liz Tahir - 2006-12-03
      Recently I was talking with a retailer in his store, and as we were walking around the floor, we came to a rack housing sportswear. Some of the sweaters on the rack were dangling from the hangers. He ...
    • 2.

      Asking the Right Questions


      by Liz Tahir - 2006-12-03
      Curt and Justin were lifelong fishing buddies. Now, in their retirement, they had together taken up the art of do-it-yourself home-improvers. Curt decided to tackle wallpapering his living room. When ...
    • 3.

      The Death Of The Plastic Clamshell


      by JoAnn Hines - 2006-12-08
      Spare me, please. I'm sick of hearing about "wrap rage." It's worse than ever this year and it's not even Christmas yet. Despite all the publicity surrounding all the good things packaging does, keep ...
    • 4.

      Packaging As A Marketing Tool


      by JoAnn Hines - 2007-04-26
      Thousands of new products are introduced every year, more than 15,000 to be exact. How can your product compete, not only with established brands but with the plethora of new products that are being i...
    • 5.

      Confidence - A Must-have


      by Jerry Durham - 2007-07-11
      The following article lists some simple, informative tips that will help you have a better experience with confidence.Recent poll results suggest that the main ingredient to self-employment, confidenc...
    • 6.

      Promotional Merchandising


      by Ron Maier - 2007-11-14
      Promoting your merchandise encompasses your store displays, lighting, promotional materials and your store fixtures. Your marketing approach should include all of these areas and each should be ...
    • 7.

      Advertising, Get Mannequins Ready for Christmas


      by RON MAIER - 2007-12-01
      Are your mannequins ready for Christmas? Mannequins in your store are probably the most prominent displays that you have. They are great creative canvases that you can use to promote more than you...
    • 8.

      Product Positioning And Merchandising In The Retailer Outlet


      by Laurus Nobilis - 2008-07-06
      Positioning and Merchandising in the outlet are a part of a process of presenting the product to the consumers. Good positioning is the key of the success in selling the product. It is important to u...