media relations

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  • media relations

    • 1.

      Time to Rethink Your Holiday Schedule

      by Shannon Cherry - 2006-12-02
      The winter season is upon us. Instead of dreaming of a thaw, you should be already working on warmer publicity.Most magazines are already thinking of stories with a spring/summer angle. So you should ...
    • 2.

      Celebrating a Holiday? Write a Press Release

      by Shannon Cherry - 2006-12-04
      Holidays offers a great excuse to write a press release. All you need to do is come up with a newsworthy idea. And voila – you have yourself some exposure. The media always cover the holidays. ...
    • 3.

      Media Relations - It's All About Relationships

      by Casey Quinlan - 2006-12-30
      Your company is about to launch a new product or service that will raise the achievement bar in your industry. You want to make sure that every customer for your innovative offering hears the buzz, a...
    • 4.

      Media Tips for the Novice: A Media Training Guide for Those New to the Media Spotlight

      by Aileen Pincus - 2007-01-25
      Media interviews can be difficult even for those used to public and media attention -but they can be downright terrifying for those who've never been in the media spotlight before.For many who've neve...
    • 5.

      What Makes A Good, Newsworthy Story? Good PR Builds Business

      by McKerns Development - 2007-02-04
      by Leslie McKernsMcKerns Development all want recognition and we've learned that one way to get it is through the power of the press. Whether a press rel...
    • 6.

      Media Tips From Your PR Doctor For Effective Electronic Media Interviews

      by Glenn Ebersole - 2007-02-12
      Have you ever been interviewed by the electronic media. Have you ever declined an interview because you felt totally fearful and uneasy on TV or radio? Have you been interviewed and then wished you wo...
    • 7.

      Media Basics 101

      by Deborah Krier - 2007-02-16
      So, you want to see your name in pictures -- or at least, in the newspaper or on your local TV station? We find that people fall into two spectrums when it comes to promoting their business via the lo...
    • 8.

      Partnering with Non-Profits to Jump-Start your Publicity

      by Diana Laverdure - 2007-02-20
      Every corporate entity (or individually run business) should make it a priority to be socially responsible and give back to the community in which it operates.Besides being the right thing to do, corp...
    • 9.

      Tips On How To Strategically Plan For A Successful Media Conference

      by Glenn Ebersole - 2007-03-27
      A majority of information sent to the media today is through media releases. Another very powerful delivery method is the media conference, where your company spokesperson makes important and newswor...
    • 10.

      Why News Releases Are Quickly Tossed Into The Trash, According To Your PR Doctor

      by Glenn Ebersole - 2007-03-27
      Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news rele...