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    • 11.

      How to Figure Out Your Solutions and Benefits


      by Jody Gabourie - 2008-07-31
      Your marketing must answer the question of "What's in it for me?" for your prospects and customers. The fastest way to do this is by showing you understand what they need (their problem) and that yo...
    • 12.

      What Solution And Benefits Do You Offer?


      by - 2008-08-01
      What is your solution?Simply put, your solution is the flip-side of your target/niche group's problem. Your products and services are the solution to your potential and current clients' problem or nee...
    • 13.

      What is Your Usp?


      by Jody Gabourie - 2008-08-06
      USP stands for Unique Selling Point or Unique Selling Proposition. It's a term used in marketing that is supposed to tell prospects and customers what it is about your product or service that is uni...
    • 14.

      Get the Most Out of Your Marketing Message


      by Jody Gabourie - 2008-08-08
      Your marketing message describes the core of your business and your clients. It's essential that it accurately reflect your offering so that new and future prospects and customers know exactly what ...
    • 15.

      Basic Affiliate Marketing-Discover the Secrets to Success!


      by Michael Goudelock - 2008-08-16
      If you had a website and you had a product at hand, how will you start making money? First of all, you have to build a quality product which will create a great impact on a consumer, something that a...
    • 16.

      The Importance of Being Consistent


      by Jody Gabourie - 2008-08-21
      In an earlier article I talked about consistency being key to your marketing success. I was talking about the definition of consistency as steadfast adherence to the same principles, course, form, e...
    • 17.

      Make Something Happen!


      by Jody Gabourie - 2008-08-29
      Make something happen...or nothing will happen. It's as simple and brutal as that.You can sit around and complain - that you don't have enough time to market...that marketing is too complicated...to...
    • 18.

      Is Your Marketing Pushing or Pulling People?


      by Jody Gabourie - 2008-09-06
      I was talking to a client the other day about the difference between push and pull marketing and why you want to use pull marketing.Briefly, "push" marketing is as it sounds - you're pushing the pros...
    • 19.

      No Magic Bullet


      by Jody Gabourie - 2008-09-12
      I was talking to the owner of a new laser clinic that helps people quit smoking. He just opened his doors a month ago and like any new business, he needs an infusion of cash.He knows the exact numbe...
    • 20.

      How to Schedule Your Marketing


      by Jody Gabourie - 2008-09-23
      There are different ways that you can schedule your marketing to ensure that you are doing it consistently and as easily as possible. What appeals to you depends mainly on the level of detail and str...