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    • 11.

      Get the Most Out of Your Marketing Message


      by Jody Gabourie - 2008-08-08
      Your marketing message describes the core of your business and your clients. It's essential that it accurately reflect your offering so that new and future prospects and customers know exactly what ...
    • 12.

      Marketing, Spending Money on Marketing is a Waste of Time?


      by PETER LAWLESS - 2008-08-15
      To those of you that survived the above seven second test; this article will help ensure that all monies your marketing team spends are spent wisely. If you are not interested any more, then I hav...
    • 13.

      Allocate Marketing Budgets That Break The Bank!


      by Peter Lawless - 2008-08-17
      Profit is achieved by maximising your margin on increased sales. Spending money on marketing wisely will mean your costs can be contained, while sales revenues increase. But how do you do that? This a...
    • 14.

      The Importance of Being Consistent


      by Jody Gabourie - 2008-08-21
      In an earlier article I talked about consistency being key to your marketing success. I was talking about the definition of consistency as steadfast adherence to the same principles, course, form, e...
    • 15.

      A No Cost Technique To Triple Your Prospects


      by Peter Lawless - 2008-08-24
      Ok, so you have your marketing message sorted now. You are speaking about what your prospects want. It is clear that you have a competitive advantage, and what you are offering presents great value. Y...
    • 16.

      Marketing, 10 Crucial Tips for Your Website : Prevent from the Mistakes 95% of Business Owners Let Their Web D


      by PETER LAWLESS - 2008-08-24
      What grabs your attention? The answer is a common sense answer! So how can you ensure that your website has these qualities? Many websites are designed by third-party designers, use this article t...
    • 17.

      Make Something Happen!


      by Jody Gabourie - 2008-08-29
      Make something happen...or nothing will happen. It's as simple and brutal as that.You can sit around and complain - that you don't have enough time to market...that marketing is too complicated...to...
    • 18.

      Is Your Marketing Pushing or Pulling People?


      by Jody Gabourie - 2008-09-06
      I was talking to a client the other day about the difference between push and pull marketing and why you want to use pull marketing.Briefly, "push" marketing is as it sounds - you're pushing the pros...
    • 19.

      No Magic Bullet


      by Jody Gabourie - 2008-09-12
      I was talking to the owner of a new laser clinic that helps people quit smoking. He just opened his doors a month ago and like any new business, he needs an infusion of cash.He knows the exact numbe...
    • 20.

      How to Schedule Your Marketing


      by Jody Gabourie - 2008-09-23
      There are different ways that you can schedule your marketing to ensure that you are doing it consistently and as easily as possible. What appeals to you depends mainly on the level of detail and str...