marketing basics
marketing basics
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1.
by Jody Gabourie - 2008-06-10
Marketing is all about creating and fostering relationships with your prospects and your clients. A big part of achieving this is that people need to know, like and trust you before they'll engage in...
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2.
by Jody Gabourie - 2008-06-16
To find your most profitable clients the first small business tactic that needs to be done is to figure out what exactly you have to offer to potential and current clients.Many businesses make the mis...
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3.
by - 2008-06-19
To find your most profitable clients the first small business tactic that needs to be done is to figure out what exactly you have to offer to potential and current clients.Many businesses make the mis...
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4.
by Jody Gabourie - 2008-06-20
The secret to making people sit up and take notice of you and your company is to identify and address the problems they are facing. This is really the only way that you'll get their attention and any ...
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5.
by - 2008-06-26
Most small business owners do not have marketing plans. This means that their marketing tends to be inconsistent, ineffective and inefficient.Some service professionals do have marketing plans for the...
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6.
by - 2008-07-07
A relationship isn't based on one date and a marketing relationship isn't built on one contact between you and your customer. It also works at the other end of the spectrum: a relationship won't be su...
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7.
by Jody Gabourie - 2008-07-14
I believe your marketing message is the most important aspect of your marketing. If you don't have the "right" marketing message for your business and your intended customer, then everything else yo...
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8.
by - 2008-07-21
Who are you marketing to? Who are you trying to sell to? You need to be really clear about this - not just to craft your marketing message but for your overall business.It is important to zero-in on a...
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9.
by Jody Gabourie - 2008-07-25
Once you have identified your target or niche market, the next step is to determine what their unmet needs or wants are - in other words, their problems.You need to answer this question in order to w...
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10.
by Jody Gabourie - 2008-07-31
Your marketing must answer the question of "What's in it for me?" for your prospects and customers. The fastest way to do this is by showing you understand what they need (their problem) and that yo...