interactive communication
interactive communication
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1.
by Paul Ashby - 2007-03-04
My word, those Top-Down-Management-Teams have really been at it this week!First there was the fiasco of BSkyB and Virgin Media having a fight and then arbitrarily removing channels from the unsuspecti...
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2.
by Paul Ashby - 2007-03-06
Your customers, that's who!Or should be!So don't you think that you ought to start a regular dialogue with him orher, as the case may be?The word empowerment is a very overused word. However in the ...
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3.
by Paul Ashby - 2007-03-16
The advertising and marketing magazines in merry Old England!I read as many of them as I can, week in and week out, hoping against hope that I will witness a significant improvement in them.But one th...
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4.
by PAUL ASHBY - 2007-03-18
together with Broadcast Media finally bite the dust! Because no longer is the Marketing message, "We want your money". To day the Marketing message has to be "We want your opinions". Be...
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5.
by Paul Ashby - 2007-03-19
I maintain that this is because TDM are totally lacking an understanding as to the true meaning of the word "communication".Together with a complete disregard for the need for "Trust". TDM needs to...
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6.
by Paul Ashby - 2007-03-27
They are not there to see your advertisements!Please try to bear in mind that "yes" they do use search engines but they go there to look for something else, somewhere else to go...most certainly they...
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7.
by PAUL ASHBY - 2007-03-27
They are not there to see your advertisements! Please try to bear in mind that "yes" they do use search engines but they go there to look for something else, somewhere else to go...most cert...
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8.
by PAUL ASHBY - 2007-03-28
A nasty, thoroughly dishonest story is beginning to emerge about one of the biggest financial scams ever! Which, in turn, gives an awful example of Top-Down-Management, and the total disregar...
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9.
by Paul Ashby - 2007-03-28
A nasty, thoroughly dishonest story is beginning to emerge about one of the biggest financial scams ever!Which, in turn, gives an awful example of Top-Down-Management, and the total disregard and cont...
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10.
by Paul Ashby - 2007-04-02
Because they are spending your money the wrong way, the advertising industry is shattering all our illusions, one by one the marketing institutions once considered bastions of integrity appear to be f...