by Robert Cubbon - 2006-12-30
Rob Cubbon writesMeeting the clientSpend a little money on your clothes and briefcase or portfolio-type bag to create a good impression. People may deny it but they will always think: expensive clothe...
by Robert Spadinger - 2007-01-01
Headlines are the most important part of your sales letter. They account for ~ 90% of your success. In other words, if you don't get your headlines right, your site won't sell.What's the job of your h...
by Robert McNesby - 2007-01-02
For those of you not familiar with Google Adwords, they are those blue boxes to the right of the search engines results page. What you put in those boxes are headline and descriptive sentences fueled ...
by Michael Challiner - 2007-01-24
There are various ways of working out the interest rate on your mortgage and an unbelievably wide choice of mortgages out there. All may not be what it seems, however. Don't make the mistake of th...
by Timeo Busyanya - 2007-02-03
When I ask some of my affiliates about the biggest problem they face in writing the adwords campaign or a powerful headline that command attention, they usually tell me, its getting the right headline...
by Maria Markella - 2007-02-07
One thing is certain in this cruel Internet marketing world. Competition is huge. Especially when trying to write that classified ad to promote a sale, or that adwords ad etc. Here are some things ...
by Peter Geisheker - 2007-02-24
Did you notice the title for this article? Of course you did and that is why you clicked to read this article. As legendary advertising guru David Ogilvy said in his book, Confessions of an Advertisin...
by Paul Hooper-Kelly - 2007-03-14
I'm a great fan of article marketing -- and of reading articles. But I'm always amazed how much money most authors leave on the table, because they fail to properly execute the two most vital parts of...
by Robert McNesby - 2007-03-24
What is a squeeze page, and how can it work for you? When I first heard the term, I didn't know a squeeze page from a squeeze play. Actually I had it confused with a landing page, something entirely d...
by Mike Paolieri - 2007-03-26
Internet marketers commonly utilize split testing to measure the effectiveness of a marketing offer.It's a scientific method that allows you to exactly determine what variations of individual elements...