Why do some salespeople sell like gangbusters while others fall flat on their face? Because what they say, and how they say it, is everything.The same with advertising copy. Your copy is your surrogat...
If you are a service professional, you don't sell cars, or clothing, or jewlry or anything tangible your potential customer can touch or inspect or take for a test drive. Instead you sell the ultimat...
An advertising copywriter used to be the last thing I wanted to be. Why? Because I used to detest advertising. Part of me still does. This knobbly bit, here, see? You see, I firmly believed that ad...
When I first started freelancing, having a website was a luxury and not a necessity. Nowadays it is vital to your business. It is the face of your business and the direction you will point your pot...
Where do you find prospects who will hire to write copy? Well, they are everywhere. You just have to know where to look to find them. And here I will list exactly where you can go to find potential cl...
There are certain things you need to have to be able to effectively do your work as a professional freelance copywriter. Now, some of this stuff is expensive, so if you're running on a tight budget...
There are two ways in which to charge a client for your freelance copywriting services:1. Flat rate 2. By the hour I recommend that you do a flat rate. This prevents anyone from second guessing how...
So you want to work from home or from a rented office as a professional freelance copywriter?Are you a beginning copywriter just starting out? Do you understand how to create killer copy that will ma...
Short on cash? Not to worry. You can market your freelance writing services with little or no money. These 10 strategies cost nothing, or close to it. They'll save you money...and put money in y...
You advertise your business online, you are still left with a problem. That problem is: What will be the most immediate and cost effective method for you? What will work for you and your busine...