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    • 51.

      Close Them Fast On Your Vacation Web Site. Give Them One Decision To Take


      by John Winkler - 2007-04-07
      The web is the purest form of marketing I know. You cannot find another medium that works so quickly when you make a change to your sales approach.Amateurs on the web do not know how to close a sale. ...
    • 52.

      Believe It or Not, It Must Be Believable


      by Craig A. Valine, The - 2007-04-07
      © 2001-06 By Craig ValineIt is entirely natural for people to discount the credibility and sincerity of an advertising message.After all, copywriters are "professional enthusiasts", aren't we? We'...
    • 53.

      P.S. I Want to Restate My Offer To You


      by Craig A. Valine, The - 2007-04-07
      © 2001-06 By Craig ValineEvery sales letter needs a P.S. - don't even think about completing your letter until you've created one. The P.S. can make or break your letter.According to DM legend Ted...
    • 54.

      Do One Thing, and Do It Well.


      by Craig A. Valine, The - 2007-04-07
      By Craig Valine © 2002 All Rights Reserved When it comes to marketing your services, do you ever get so overwhelmed that you don't know where to start? I get overwhelmed often, and I'm a marketin...
    • 55.

      Marketing Morsels - Direct Marketing Tidbits Full of Wholesome Goodness


      by Craig A. Valine, The - 2007-04-07
      © 2001-06 By Craig ValineI used to publish a postcard newsletter called "Marketing Morsels: Direct Marketing Tidbits Full of Wholesome Goodness." It was a tiny tool I used to build and maintain re...
    • 56.

      Fundraising Letters - Are You Too Small for Direct Mail Donor Acquisition?


      by Alan Sharpe - 2007-04-13
      Some non-profit organizations should not use direct mail as a way to attract new donors. Is your organization one of them? Take this simple test and find out.Test #1: Are you well known to many peo...
    • 57.

      Preferred Client Business Strategy - Affluent Marketing 101


      by Troy White - 2007-04-14
      One of the biggest opportunities today is the high end affluent market. By far, this segment of the population is growing faster than the low or mid-range market.So where to start?First, you start by ...
    • 58.

      Direct Mail Makes A Comeback


      by Henry Eason - 2007-04-16
      Companies and organizations have spent many billions on e-mail and other Internet message delivery mechanisms over the past decade, often at the expense of more traditional marketing methods, like dir...
    • 59.

      How To Successfully Run A High Impact Promotional Sale


      by Jerry Robertson - 2007-04-17
      High Impact Promotional Sales can do many great things for your business. They can create fantastic cash flow, move old inventory, give great customer perception about your retail store and increased ...
    • 60.

      10 Easy Steps To A Successful Postcard Marketing Campaign


      by Evy Schwartz - 2007-04-17
      Want an inexpensive yet effective way to market your business? Then think postcards! They less expensive to mail than letters and they almost always get read because your message is out in the open fo...