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    • color printing

    • 71.

      Create An Eye-catching Hook For Your Print Ads


      by Kaye Z. Marks - 2008-08-27
      When people see a print ad, they usually take two seconds to evaluate it before they decide whether they're interested in learning more. This means you need to create a great hook to pull people in to...
    • 72.

      5 Mistakes to Avoid During Product Launches


      by karen grahams - 2008-08-27
      New product launches happen all the time. With over 30,000 new products launching into the marketplace in each of the last three years, marketers have to make sure their launches go off without a hit...
    • 73.

      The Costs of Advertising


      by karen grahams - 2008-08-29
      There are a lot of steps and a lot of costs associated with advertising. How those costs break down is going to change depending on how much you're getting done, what style of advertising you choose,...
    • 74.

      Generating Interest


      by karen grahams - 2008-09-01
      There are a lot of companies out there at this very moment trying as hard as they can to get people interested in them. They trying out every kind of marketing strategies that they can, focusing on m...
    • 75.

      If You Don't Know Who You're Marketing To, You Aren't Marketing to Anyone


      by Kaye Z. Marks - 2008-09-02
      Are you able to close your eyes at this very moment and see the face of the people you're trying to market to?Do you know the kinds of things these people like? Do you know what images appeal to them...
    • 76.

      How to be Unbiased in Brand Planning


      by Kaye Z. Marks - 2008-09-01
      When it comes to advertising your business, you have to set your personal preferences aside in order to make decisions that are right for your business. Although in some ways your personality is a re...
    • 77.

      Different Brochures Options


      by Kaye Z. Marks - 2008-09-02
      I can bet you've seen quite a few of them before.The brochure has been around for a very long time, and they are used by so many different companies you can't help but see them all over the place. Bu...
    • 78.

      How to License an Idea


      by Kaye Z. Marks - 2008-09-04
      Maybe you are the creative type that comes up with great ideas, but you do not have a clue on how to run a business. Alternatively, maybe you would just rather think of great ideas than implement the...
    • 79.

      The Power of Perception


      by karen grahams - 2008-09-04
      Perception can be a very fickle thing, but it brings with it a lot of potential. When a company appears to be doing great, when everyone is shopping with them, it generates an overall feeling of succ...
    • 80.

      Balancing the Unique With the Known


      by karen grahams - 2008-09-05
      There is no one right answer to always follow when it comes to marketing. Some people will tell you to be creative, think outside the box, try something no one has ever done before. Others will tell ...