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    • 91.

      Do Not Ignore The Significance Of Strong Writing


      by Lynne Saarte - 2008-10-31
      One of the strongest aspects of a catalog is often viewed as the images and the layout. These two things go together to allow a person to pick up the catalog and immediately get a feel for what they a...
    • 92.

      Keep yourself Fluid


      by Robert Johnston - 2008-11-03
      " The company that refuses to change is a company that isn't going to be around for very long. Here's the thing to consider: no matter how much research you do before you start up your company, you ...
    • 93.

      Tie It All To Your Customers


      by Robert Johnston - 2008-11-04
      I see many catalogs that are quite good at explaining what a product is and what it does. I don't really have many problems when it comes to know exactly what a product can do, but what I don't see ve...
    • 94.

      Do not Cut yourself Off From Potential Customers


      by Janice Jenkins - 2008-11-05
      A staple of marketing is knowing who your customers are. If you do not know who it is that you are trying to market to than how exactly do you come up with something that will appeal to them?For thos...
    • 95.

      Understand Exactly What Your Business Has to Offer


      by Kaye Z. Marks - 2008-11-05
      Every business started for a reason and every business did so because they felt they could offer people something that no other company was able to. When a company first starts out they're more likel...
    • 96.

      Keep Yourself Fluid


      by Robert Johnston - 2008-11-07
      The company that refuses to change is a company that isn't going to be around for very long. Here's the thing to consider: no matter how much research you do before you start up your company, you are ...
    • 97.

      Selling Your Experience


      by Kaye Z. Marks - 2008-11-07
      Experience is just as much a commodity as any other item you might sell. Each time someone hires you out to perform a service for you what they're really hiring is your expertise in your field.Now, I...
    • 98.

      Do Not Cut Yourself Off From Potential Customers


      by Janice Jenkins - 2008-11-09
      A staple of marketing is knowing who your customers are. If you do not know who it is that you are trying to market to than how exactly do you come up with something that will appeal to them?For those...
    • 99.

      Keep Everything Simple


      by Lynne Saarte - 2008-11-12
      The more complex something gets the more people there will be who would not bother to go through with the process.I hate entering into something I thought was going to be simple, only to realize I ha...
    • 100.

      It Isn't Always About The Best Sellers


      by Andrew Michaels - 2008-11-12
      The front of a catalog is naturally going to be filled with the most prominent items. I've said again and again that certain items just need to be given more attention. If these are the things that yo...