With the creation of every business comes the possession of a golden egg. It is called business identity. Identity is defined as "the set of characteristics by which a thing is recognized or known" (T...
You have to put a finger on the Business Identity that sets your business apart from your competition, if you haven't done that yet, then get going. You only need only one quality to tweak your ...
It's easy for a business to go beyond the boundaries of its main market and get excited about branching out into these new opportunities. While these opportunities are enticing the business must sta...
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