branding

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    • 221.

      Send a Media Release to Stand Out and Shine


      by Sue Currie - 2007-07-04
      Do you want to stand out from the crowd in your business or personal life?Does the idea of free publicity appeal to you?One way to gain recognition and exposure for your business or your personal achi...
    • 222.

      Brand Evaluation Using Balanced Scorecard And Kpi


      by Sam Miller - 2007-07-04
      Strong brand is the most valuable intangible asset of the company. Although brands are not listed on corporate balance sheets, they play key role in determining the company's success in the long-term ...
    • 223.

      Focus Your Definition


      by Erin Ferree - 2007-07-06
      As a small business owner, you're passionate about your business. You think about your business all the time. You constantly get ideas on how to improve it, changes to make, and more and more details ...
    • 224.

      Define Your Difference To Stand Out and Make Your Business Shine


      by Erin Ferree - 2007-07-07
      Thoughtfully defining your business-and your differentiation-will help you to understand who you are, what you do, and what makes you different. Not many small businesses take the time to answer those...
    • 225.

      How to Determine Whether You've Chosen a Good Niche


      by Erin Ferree - 2007-07-08
      Choosing a niche-a small, focused target market-for your services can be very beneficial to your business. It will help your clients to focus on and identify the services that you offer, and it will h...
    • 226.

      Why You Need To Get An Email Newsletter Service


      by Erin Ferree - 2007-07-09
      An email newsletter is one of the most convenient and easy ways to keep in touch with your clients and prospects. So you've made the decision to design an email newsletter to use as your follow up too...
    • 227.

      Branding It Outsourcing Services: New Era Demands


      by Vera Leonik - 2007-07-10
      Today the most widespread marketing problem for outsourcing providers is the absence of strong branding. There are great many companies in outsourcing industry based in locations with competitive cost...
    • 228.

      Brand Identity Guidelines


      by Scott White - 2007-07-10
      Developing a strong brand identity is the most important thing any company can do to develop its brand. It cannot get any simpler than that. Most organizations fail miserably at this very basic task t...
    • 229.

      A Logo Without Your Name... Can Be A Big Branding Pain!


      by Erin Ferree - 2007-07-10
      I often get asked to develop a small business's logo as a symbol-only logo. But for many small businesses, this isn't the right choice for a couple of reasons.Designing a symbol-only logo is a much mo...
    • 230.

      Branding Agency Strategies


      by Scott White - 2007-07-11
      Hiring a firm to help you with your branding is imperative to your company's success. Choosing the right branding agency is equally important. There are so many decisions to make and considerations so...