branding

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  • branding

    • 171.

      Can Customers Count On Your Brand?


      by Winnie Anderson - 2007-04-26
      A note from us…Our thoughts and prayers go out to the victims of the tragic shootings on the campus of Virginia Tech.We managed to survive another tax season. Is there any government agency that has a...
    • 172.

      How does branding help in retaining and getting repeat customers


      by William King - 2007-04-26
      A great branding campaign is an asset to your business and is sure to pull in repeat business. Here are the reasons why:Inspires trust: - A branded product or service tends to inspire confidence in...
    • 173.

      Does the Brand Equity Influence the Customers' Loyalty?


      by Erez Manhaimer,Ph.D. - 2007-04-26
      The research objective is to enable the marketers to understand better the parameters that effect the re-purchasing decision, and to evaluate whether the factor of level of involvement influence the r...
    • 174.

      Color Part 1: Accuracy


      by Erin Ferree - 2007-04-26
      Color is one of the most difficult parts of a design to show accurately to a client. Color perception can be affected by many factors, including:Human perception: • The way each person sees color can...
    • 175.

      How To Compete With The Big Boys


      by Jerry Bader - 2007-04-27
      Every business needs to do everything it can to stand out from the crowd, to differentiate itself from the competition. This is a major challenge for companies that sell substantially the same thing a...
    • 176.

      Direct Response Marketing vs. Traditional Image Marketing: Which Is Better?


      by Michael D. Black - 2007-04-30
      There are many different kinds of marketing out there, but the one you are probably most familiar with 'image branding'. Typically when I say "marketing" people think of expensive Super Bowl ads, car...
    • 177.

      Can You Brand Technical Literature?


      by Jo Ann LeQuang - 2007-05-01
      Medical device companies and others that make software or complicated products end up having to create user manuals. It's thankless work, mostly, since manuals are commonly tossed out or put aside, on...
    • 178.

      Don't Miss The Opportunity To Brand Manuals


      by Jo Ann LeQuang - 2007-05-02
      Nobody grows up wishing to be the writer of manuals. In the TV show Monk, Adrian Monk's even-more-dysfunctional brother Ambrose is portrayed as a writer of technical literature. Everyone shares the id...
    • 179.

      Increase your Credibility With Professional Company Logo Design


      by Wain Roy - 2007-05-03
      Any business with the least concern to be victorious should focus on creating their corporate image. If you cogitate about the world's most spectacular brands like Adidas, KFC, Pepsi, Apple Computer a...
    • 180.

      The 'you And Them' Marketing Principal


      by Mark Walters - 2007-05-05
      Work at home opportunities offer business owners an advantage over the big companies. Here are 5 secrets to help work at home businesses gain the upper hand over the competition - every time.It doesn'...