brand
brand
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101.
by Erin Ferree - 2007-06-22
The Internet is a practical and accessible tool to build your brand. Here, we list 5 of the easiest ways to leverage the Internet to your best advantage:1 Own your own domain name.A domain name is th...
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102.
by Myles Lawlor - 2007-06-25
Fractional ownership opportunities in the Ontario vacation real estate market have taken an innovative turn, now that Norwood Resorts Inc. is establishing a presence on the Collingwood area landsc...
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103.
by Erin Ferree - 2007-06-26
Visual elements are a major part of your business's brand identity design. The keystone of that design is the logo, but in many cases, the logo isn't enough to convey all of your brand attributes. A v...
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104.
by Sam Miller - 2007-07-04
Strong brand is the most valuable intangible asset of the company. Although brands are not listed on corporate balance sheets, they play key role in determining the company's success in the long-term ...
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105.
by Sue Currie - 2007-07-05
I've recently noticed an increase in articles, seminars and books on branding and in particular personal branding - perhaps because it is one of the areas I speak and consult on. I have a keen intere...
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106.
by Erin Ferree - 2007-07-06
As a small business owner, you're passionate about your business. You think about your business all the time. You constantly get ideas on how to improve it, changes to make, and more and more details ...
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107.
by Erin Ferree - 2007-07-07
Thoughtfully defining your business-and your differentiation-will help you to understand who you are, what you do, and what makes you different. Not many small businesses take the time to answer those...
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108.
by Erin Ferree - 2007-07-08
Choosing a niche-a small, focused target market-for your services can be very beneficial to your business. It will help your clients to focus on and identify the services that you offer, and it will h...
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109.
by Gareth Parkin - 2007-07-19
Promotional items are a given in nearly any industry, and there are a few perennials that will never grow old. Promotional mugs, printed pens, calendars and keyrings are mainstays that you'll find at ...
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110.
by Gareth Parkin - 2007-07-24
The hospitality industry - hotels, resorts, inns, bed and breakfasts and all the assorted services and businesses that support them - often offer promotional items as incentives to their customers and...