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Latest Articles
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by Daegan Smith - 2008-06-12
If you have decided on conducting your business in an online way, then you might as well want to secure any form of direct mail marketing services. If ever that you prefer doing it online, you may be ...
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by Shaun Parker - 2008-05-29
I've been involved in door to door distribution for years now. You might say that I'm an expert on the subject - certainly nothing surprises me anymore. Like the time when a representative for a well-...
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by Shaun Parker - 2008-05-29
It is often said that a company is nothing without its people. Nowhere is this more apparent than in the world of leaflet distribution, where ones staff are the absolute key to success, and can make o...
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by Karen Scharf - 2008-05-12
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by Shaun Parker - 2008-04-18
It is often said that a company is nothing without its people. Nowhere is this more apparent than in the world of leaflet distribution, where ones staff are the absolute key to success, and can make o...
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by Shaun Parker - 2008-04-15
Leaflet delivery companies are all the same, right? If my company is at all niche, there's no point in using them, right? Because the standard industry practice is to mail out flyers randomly to a pos...
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by Shaun Parker - 2008-04-14
In these recent times of increasing concern over reduced consumer spending, many companies are now looking for a cost effective way to grab a fast evaporating market share. Leaflet distribution is inc...
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by Patrick Schwerdtfeger - 2007-10-17
Direct mail continues to be one of the most effective forms of advertising in existence. You only need to look as far as your mail slot to see all the companies participating in this form of mark...
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by David Poulos - 2007-08-06
Direct marketing is often called a game of dollars - getting the basics down and understanding where to put in the time, money and effort where it will do the most good and return the results you need...
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by David Poulos - 2007-08-06
It is human nature to try and improve upon the conditions around us. For organizations, there have been many theories expounded over the years about quality improvement, continuous improvement, consci...
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by Scott Metcalfe - 2007-06-01
I remember when we first met...You were the classic entrepreneur, passionate about your business, an expert in your field but decidedly NOT a business development expert, and certainly NOT a salespers...
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by Richard Seng - 2007-05-05
There are many proven methods to building your own list. It does take work and patience in this process. 1. PPC - Paid search advertising is a method where you place an online ad in Google, MSN or ...
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by Terry Fitzroy - 2007-03-29
Every year it becomes more difficult for the business to make a lasting impression or create name branding. One way to do that is by repetition. This is why it's one of the reasons to send corporate ...
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by Adam Barone - 2007-03-19
Brochures are among the most utilized marketing vehicles in use today. From very small businesses to the largest publicly-traded companies, all use brochures to communicate with their customers and pr...
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by Tommy Yan - 2007-03-03
But if you are sending out a prospecting package, what can you do to get your mailers read? How do you motivate your prospects to open your package instead of getting sandwiched into pile B? And what ...
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by Ian Mackie - 2007-03-01
The owner of a mid-size business in a regional market wrote in withthis question about direct mail strategy for introducing a new product:"If you had a choice of mailing to several communities one...
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by Brandon Cornett - 2007-02-21
Picture this... Tom arrives home from work, parks his car in his driveway, and walks to his mailbox. It’s cold out, so he hustles. He reaches inside, pulls out the day’s deliveries, and th...
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by Tommy Yan - 2007-02-17
It began as another meeting with a potential client. She started writing eight years ago for the company and today holds three administrative positions as well as being the chief copywriter and editor...
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by Isaac Chu - 2007-01-17
Email Marketing is the most cheapest and efficient way to promote products. However, under tons of junk mail, your marketing mail always be neglected and put into the wastebasket. To stand out from th...
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by Florie Lyn Masarate - 2006-12-30
With the help of templates, you are able to make consistent marketing materials like brochures, flyers, postcards and business cards that will be your tool in getting people to know about you, your bu...