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Latest Articles
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by Frank Rolfe - 2008-11-12
The election for the 44th President is over, and the uncertainty of the race is behind us. Now we face the next round of uncertainty - how this election will affect the outdoor advertising industry. ...
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by Frank Rolfe - 2008-11-04
We won't even worry about trashing the stock market - it's already trashed itself. If you are happy losing 40% of your investment as the end result of chasing after 8%, then stick with stocks. If you...
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by Hamid hameed - 2008-11-03
What is TV advertising in this age of growing the Internet usage. TV is a good marketing medium. Think about it. We are so desensitized to commercials. We use them for food or bathroom breaks during ...
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by Clint Jhonson - 2008-11-02
One of the low cost forms of outdoor advertising, Vinyl banners are versatile, durable, and attractive. Nowadays, these banners are printed digitally and are available in numerous different sizes tha...
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by Clint Jhonson - 2008-11-02
In this age of digitalized products, there is a huge demand for easy and versatile products. More and more consumers want the products they buy to give me more flexibility in terms of performance and...
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by Clint Jhonson - 2008-11-02
Outdoor advertising has changed over the years since billboards were first used in 1931. Over the last 80 years, outdoor advertising has transformed tremendously from the use of billboards to digital...
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by Clint Jhonson - 2008-11-02
Designing and creating vinyl banners is one thing and taking care of these banners is another thing. Most businesses and individuals getting a vinyl banner made forget that in spite of them being dur...
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by David Little - 2008-10-30
A report published in late August by media industry analysis Screen Digest forecasts digital out-of-home revenue will quadruple in Western Europe over the next five years and by 2012 will account for...
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by Frank Rolfe - 2008-10-28
There is a right way and a wrong way to build a billboard. Unfortunately, the punishment for not building the right way can be crushing - from $10,000 to move the sign to total loss of your investmen...
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by Frank Rolfe - 2008-10-28
Great billboard artwork is a combination of simple concepts steeped in decades of research. As long as you follow these basic, time-proven steps, you will always deliver your client a billboard that ...
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by Frank Rolfe - 2008-10-28
Although it is well recognized as an effective marketing tool for most products and services, few outdoor advertising companies recognize the potential of direct mail as a tool to rent billboard spac...
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by Jeff R. Lamb - 2008-10-28
The advent of the digital age has had a profound impact on the advertising industry. In particular, it has created a wealth of new media for businesses to get their message out to the consumer. This ...
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by Shabeer - 2008-10-10
Mozook.com is best mobile content provider like Mobile Phone Ringtones,Mobile Videos and Games for Mobile Phones in Middle East,India and Turkey. Our Mobile Phone Ringtones services you will get...
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by Mike Ogden - 2008-10-09
I wish I had a nickel for every time I heard that advertising is subjective. It's like a built-in excuse for the work we do, like the aunt who whispers that little Billy's ditsy behavior is understan...
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by Martin Bihl - 2008-10-09
Life is full of generalizations. Like that one, for instance. And nowhere are generalizations more rife than in the Advertising industry. They appear in our creative briefs, our pitches, our presenta...
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by Leo Bottary - 2008-10-09
In an article by USC Professor Warren Bennis titled Followership, he notes: "In a world of growing complexity, leaders are increasingly dependent on their subordinates for good information, whether t...
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by Kristi Ambrose - 2008-10-06
No were not talking anything adult here! Were talking about things that are interesting and things that can help you out! Hey if you want porn, go some place else! These videos are geared towards men...
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by Craig Bradburn - 2008-10-02
As I sat down to write this article I got a voice broadcast message on my phone. I let the machine grab it because I was busy. A couple of things came to my mind as I replayed the voice broadcast. ...
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by Jeffrey Bruce - 2008-09-19
Portable electronic gadgets make a real social statement in today's society in addition to being a necessity. These nifty little portable media trinkets come in a wide variety of styles, colors ...
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by Anthony Mora - 2008-09-17
Let's suppose an article has the exact effect that you're hoping for. The phones are ringing day and night. Both your business and your bank account are flourishing. Success! Now you can forget about...