There are two different ideas presented here while guests and search engines love content-rich web sites just having a lot of content on your web site is not enough. Yes, that’s true! You content has to be relevant to a main topic with each page or section of the web site having a specific theme. Each page should have its own topic and content should not wander away to a different topic without any warnings.

What is your site about:

For instance, you are promoting your graphic design business and have a page on business card design, stay on the topic and refrain from using a page title such as "Graphic Design Company in lowa, USA. Your business cards, logos, letterheads" Your want the business card design to be the most important key phrase. Obviously you can not put meditation tips on the same page.

Power of relevant content:

Your content relevancy must be there in any web situation. There are two reasons behind this the first is visitors have an easy time understanding the flow of your web site. Visitors who have to search through multiple pages to find the information they're looking for won't be visitors much longer. The average web site user takes about three seconds to decide whether or not stay on a site. A clear idea of what your site is about should be clear immediately. Not to make them confuse is very important.

Two vital reasons:

Maintain content relevancy throughout your web site for search engine algorithms is the second main reason. Keyword relevancy is an important part of search engine optimization. The more significant your web site's content is for a specific term, the more likely the site is to show up near the top of search results for the term. This, in return will give better rankings and that only means more business for your website.

Maintaining an optimal ratio of key words:

there is an optimal ratio of key terms to the overall amount of text that must be used for search engine optimization purposes. Keyword density is another big deal with search engines here. The more unrelated terms that are used time and again throughout the content will bring down the percentage of more important keywords. Keyword density matters all through whole web site, not just on particular pages or it will not be very beneficial for SEO.

Imperative pages:

There are more pages to consider seriously they are contact page, about-us page, and any other pages that you may not think are important to have optimized for search engines such as advertising info, privacy policy, etc. For instance, some web sites have pages devoted to reciprocal links. There's nothing wrong with them unless you link out to a lot of unrelated web sites. The keywords that are used in the anchor text and surrounding description text will detract from your overall site content if they are not related. Incoming links from unrelated sites are fine as it will not directly affect your web page’s content relevancy.