Free Co-op Mailing Listing Service Helps Book Publishers & Self Publishers Sell Books
A free service is helping publishers sell more books through cooperative mailings with other publishers. Publishers submit listing information, as to what kind of mailing they want to do, the nature of the books or items they want to promote, and contact information. DVDs, audiobooks, CDs, software and other items work easily here too. The information is published each month free in a newsletter for entrepreneurs and publishers – 'Helen Hecker's Biz Hotline.' We aren't involved in helping with any arrangements you decide on. We only help you find others who are interested in joining with you by publishing the information in the newsletter, free.
You arrange with others and send out your fliers in co-op mailings to, for example, public libraries, independent bookstores, new age bookstores, children's bookstores, hospitals, hospital gift shops, elementary schools, high schools, college libraries, college newspapers, colleges & universities, various departments in elementary schools, high schools, colleges, and universities, to medical libraries, military libraries, museums, and Christian and religion-related lists, etc.
You arrange with others and send out your press releases to daily newspapers, editors, travel columnists, health columnists, medical columnists, weekly newspapers, major magazine and trade publications in the genre field of the book – business, health, medical, disability, travel publications, etc. I've mailed several of my own press releases, successfully, in one business-size envelope third class ( bulk mail) for many years, promoting several of our books, videos, DVDs, titles and services and reaping a ton of orders for us in return. We've had thousands of write-ups -articles, items and features in many publications over the years. I think the envelopes are opened in the mail room and the editors never see the envelopes that press releases come in. Also they'll never know if it arrived by priority mail, first class or third class (bulk) mail.
For many years I ran a sideline fee-shared cooperative mailing service to help our publishing company branch and other publishers, promote titles and sell more books through press releases to the print media (newspapers and magazines, for example) and news releases to the broadcast media (radio station talk shows, TV shows, Oprah, Today show, Good Morning America, etc.) Also we sent fliers to libraries, schools, hospitals, hospital gift shops, newspapers, independent bookstores, new age bookstores, etc.
The costs to do a co-op mailing are established by you and your co-op partners, for the amount necessary to do the mailing, then divided up and paid for well in advance of the mailing. This would include the cost of buying and printing #10 business-size envelopes, the cost of renting the labels, postage cost determined by the weight of the piece and other factors, and cost for the mailing house to do the mail out. All fliers are shipped directly to the mailing house with instructions on the box as to which mailing it's for. The lead person gives them instructions so they know the boxes are coming.
We've always had good results from cooperative mailings and many others have reported they have too. Publishers need to know what markets their genres fit into. No two books or products are exactly alike. So one can't compare the outcome for titles of books in mailings others have done, to their own titles and potential outcome.
Doing co-op mailings is a good way for book publishers, self publishers, (entrepreneurs and other types of business owners too) to distribute their press releases and fliers, and to save a lot of time and money. And this free cooperative mailing service is a good way for you to find other publishers with the same marketing goals.
Related Tags: book publishers, co-op mailings, publishers, self publishers, sell books, press releases, free service
Helen Hecker helps book & self publishers, heads Twin Peaks Press, a PR, offline-online marketing, mailing list, consulting, publishing co. Do AP press releases. Publish books, ebooks. "Helen Hecker's Biz Hotline" for biz owners. Free co-op mailing service. Since 1982.http://www.TwinPeaksPress.com Your Article Search Directory : Find in Articles
Recent articles in this category:
- Writing Articles - Write Your Church History Book
Compiling a history of your church into a book can be a great way to raise funds, as well as being a - Art and Culture Articles - Glamourous Ideas for Great Sexy Holiday Gifts
Giving the gift of a tastefully sexy calendar or glamour photo album of yourself to your loved one i - Self-publishing is the New Black
Writer's scour around for the perfect ending to their story and sometimes beat around the bush beca - Get Published: Secrets of the New York Publishing World
Every writer dreams of attracting a lucrative contract from a major New York publishing company. An - Author of Self Published Book Proposes Guiding Principles for President-elect Obama
Guiding principles for the Obama administration are proposed by book author Edward C. Mendler in Po - Beware of the Publishing Company Scams
Publish America is one of the publishing companies out of state that promises to fulfill your dream - About The Maidenhead Locator System
This is not a special system that helps you locate Maidenhead. It is in fact is a scheme used by am - The Publishing Industry and What You Need To Know
Ten years ago the publishing industry was a very different sphere than it is today. Now however the - As Content Migrates Online How Does This Effect ADHDvertising?
The tectonic plates of advertising are shifting. With the migration of most traditional media from - Spirit of Mumbai
City of dream never stops amaizing me,The only city where you do not know your neighbour of 10 year
Most viewed articles in this category:
- Writing Process: One size does not fit all
Developing an individual writing process is a key part of becoming a real writer. If you w - Many ideas will get you nowhere
You have been in front of the computer trying to go over the details on your mind for a long time an - What Comprises a Good Graphic Design?
They often mistakenly imply the true essence of having a good graphic design. For some, they may thi - What You Should Know About Postcards
Here are some of the salient facts about postcard printing and mailing: 1. Repeat postcard mailing i - Teasing Colors in Printing Services
It sends excitement and thrill that generates more appetite to stare longer and be charmed. Am - PS - The Wonders of Full-Color Printing
Color printing is everywhere and we see it everyday in our daily lives. Full color printing is the m - How to Find a Brochure Printer
In this day and age what matters most for every business is how to keep pace with the competition in - How to save money in printing
How to save money on…Printing plates. Metal plates are more expensive, but they can last long - How to Choose the Best Title for Your Self Published Book
Authors, self publishers and book publishers often spend a lot of time thinking over possible titles - Printing halftone is all about printing dots
The point in having halftone is to have something to fool the eyes. The tones that people usually ad