Printed keyrings make great promotional items because they're small, economical and everyone knows how to use them. Imagine how many sets of keys you see in an average week besides your own - each of these is an opportunity to promote your company. You can say a lot with a little key ring.

Classy Metal Keyrings
When you choose stamped or etched metal key rings for your promotion, your company will shine in the hands of your customers. For as little as £0.49, you can order stamp printed keyrings stamped with your logo or product name. Stainless steal keyrings will hold up against daily use and could continue to impact potential customers for months or even years.

Another tasteful option is leather and metal printed keyrings. You can order these in a variety of colors, shapes and styles starting at a bout £1.68 a piece. Minimum orders are typically 100 or less per style and imprint so you can afford to give away rich feeling keychains without spending a fortune.

Small Gift, Big WOW
If you're a small business person, you probably feel like a small fish in a big pond. How could you possibly compete with the million dollar marketing budgets of the big guys? While you may not be able to run a commercial during the Super Bowl or buy ad space in all the major magazines, you can reach your potential customers on any sized budget.

Printed keyrings are inexpensive, costing you as little as £0.19 each. You can afford to purchase give these out by the handfuls at trade shows, job fairs and marketing events just like the big companies do. The big guys may even forego the grass roots marketing plans in hopes to win people over with their pomp. You'll be able to really connect with potential clients by handing out something they can touch and see on a daily basis. This can earn you plenty of kudos from your customer base.

In addition to trade show and job fair giveaways, printed keychains make wonderful gifts to top clients, executives and exceptional employees. Consider a multi-use key ring, like one that includes a light, clock or a carabiner clip. Of course, metal and leather keyrings are always stylish and impressive.

Alternative Uses
Printed keyrings aren't used solely for holding keys. Kids like to use them as zipper pulls and keeping track of necklace badges. Crafters use key chains to hold paperclips that, in turn, hold paper samples and small bags of beads and do-dads. If you sell to any of these markets, you may want to rename your printed keyrings - market them as printed zipper pulls or craft ring.

Don't forget the power you have with even the most limited budget. Just because you are a small business owner doesn't mean you have to look small. You can speak volumes when you choose small printed keyrings as a promotional tool. You can personify a multi-million dollar business on little guy funds.

Tina Rinaudo is one of the leading lights in the UK promotional keyrings industry. Tina is a key member of YesGifts, the UK's fastest growing online promotional keyrings resource specialising in promotional pens, mugs, mouse mats, umbrellas, conference items and much more. For more information please visit www.yesgifts.co.uk.