Important SEO Tips From The Experts At PuBCon 2007 To Help Boost Your SERPS
The tips they gave out are invaluable to getting high SERPS and turning the resultant traffic flow into revenue. Here is a breakdown of the most important ones:
* Blogs are a search engine favorite. Blog about your target area and products to provide the unique content the engines look for.
* If you sell manufactured products from your site then write your own descriptions. Manufacturer copy is probably all over the web unless its a small retailer base.
* Unique content is a must and very important. Another key phrase besides 'link baiting' that was discussed a lot.
* If you're queries are locally based, say in the case of a brick-and-mortar location, then getting to the top 3 in Google Local will get you on the front page of the standard search if geographic queries are used.
* To optimize for Google Local, use the Google Local Business Center to claim your business and help with indexing.
* Geographic targeting as in the case for optimizing for Google Local is best assisted by getting links to local entities. Local directories and the local Chamber of Commerce were mentioned.
* Get rid of Javascript menus. Search engine algorithms flag these.
* Never use any link exchanges. (Really strongly suggested by Matt Cutts)
* A follow-up from the previous point, get quality links instead of quantity.
* Optimize each page on your site for title, keywords etc according to its content. They are all potential entry points.
* Template based sites may have problems with high ranking as the engines see them as alike. Customize in order to help this out, within the terms of your template license of course.
* Matt Cutts said "Session Ids can be poison for crawlers". If you can help it, don't serve session ids to the search engine bots. This is most prevalent in the case of forums which can lead to the bots seeing duplicate content and subsequently penalizing you for it. If you run a forum or dynamic site that used session Ids, get a mod to prevent at least the main search engine bots from seeing them.
Related Tags: seo, google, keywords, link baiting, serps, yahoo, high ranking
Chris Mootoo runs a blog dedicated to Adsense and similar contextual PPC programs, SEO tips, hints and resources. Check it out at AdsenseShack.com.
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- What is the Google PageRank: An Easy to Understand Introduction
THE GOOGLE PAGERANK EXPLAINED SIMPLYA common question amongst website owners is, "How is the G - 3 Easy Way to Get Edu Baclinks
Education websites are the most trusted websites on the internet and if you've got backlinks on thes - How to Launch Your Own SEO Company
Having knowledge and experience about search engine optimization doesn't really mean it's goin - Ethical SEO optimization always pays stable search engine rankings
Normal 0 false false false MicrosoftInternetExplorer4 /* Sty - Five Easy to Make Mistakes That Keep Search Engine Robots Away From Your Website
Search engine robots are very simple software programs. If an indexing robot cannot find the conten - Generate an Intelligent Set of Link Building Services
Link building can be best defined as the most suitable way of promoting a website, however, at the - It's Time to Develop Intelligent SEO Content Writing
Creating appropriate, value content is significant for a website to get listed on the search engine - Does Your Website Have No or the Wrong Sitelinks in Google?
What are Sitelinks? Sitelinks are additional links below the description and the URL of a web page - Search Engine Optimization and Spam - How Will You Know That?
There is a fine line between proper search engine optimization, and what a search engine will consi - 9 Steps for Making Money Online
I've outlined a step by step marketing process flow, and more, on how to setup an online Money Mark
Most viewed articles in this category:
- Free Search Engine Optimization Tools on the Internet
As I run across tools and websites that I find particularly useful for software and high tech compan - SEO Explained
Search engine optimization is part science and part art. How well it is done has a lot to do with t - SEO - Choosing Blog Fonts and Colors
Part of having a cohesive blog design is to choose one or two fonts and two to four colors and stick - How "Blog-and-Ping" Can Boost Your PageRank
"Blog and Ping" is a term that refers to a technique where you make a post on your blog, and using y - Top Ranking SEO Secret
Most web programmers and designers now have a good idea of how to optimize their site using on-site - Affordable Seo: Where Do I Start To Optimize My Website?
The Starting point is clear. Understand what your main competitors are doing. That is Right! If you - Off Page SEO: The Importance Of Incoming Links And Search Engine Optimization
Off page SEO: The importance of incoming links and search engine optimization Off page seo an in - Stop Chasing the Search Engines and Get Better Traffic
Search engines are mysterious and unpredictable. One day you might be on the top of the SERPs and t - How To Get Search Engine Traffic From Kenya in Africa
Traffic from Kenya and Kenyans via search engines like Google basically means unlimited traffic and - Why Search Engine Fail
Imagine asking a stranger for directions to a clothing store. Chances are, the stranger will