Search Engine Optimization-Search Engine Marketing: Marketing Successfully on Google


by Butch Hamilton - Date: 2006-11-28 - Word Count: 576 Share This!

The ultimate goal of driving traffic to a website in the hopes that someone...somewhere will read the information...click on link...and make instant money. This, in theory is a great way to do business, but misinformation...lies...hype...scam...people too scattered out to focus on just one thing...all lead to failure on the net.

Many suppose that if only they could get to the top of a keyword category then sales would just fall like leaves into the bank account. This is certainly not the case. Its only about half the battle. The other half of that supreme battle between winning and losing...between making money and losing money lies in the fine art of networking and relationship building.

Without a relationship of some type...whether it be on the net or in "real" life, people are simply not going to invest money without a bond of some kind. The art of search engine optimization is very important in nailing a top spot on Google...but its not all the story.

Whether people like to admit it or not...they are simply not going to do business simply through a site of some kind. One has to realize that good guys have websites...but so do the bad guys. Often the bad guys build better websites that the good guys.

There is a strong possibility that the so-called great looking website could belong to some guy sitting in a 1967 trailer house drinking beer in his jockey shorts telling people how much money he has made! The scenario has presented itself too often on the net and people are beginning to be much more careful about giving credit card info, ssn numbers, driver's license numbers and so on...that they have not a clue as to the origins of those people.

This is a good thing. Caution in NOT joining every program that comes along hoping that this is the magic button for success. In all actuality...there simply is NO magic button like people may think on the internet...or anywhere else in life.

Consistent effort pays off to big rewards for the far sighted individuals that have a clear objective defined on the net as to what they want to accomplish. Working steadily day by day with the intent of producing a good name and a feeling of trust that will follow that name.

The internet, while confusing at times, is really not that big. Once a person breaks into the inner loop and begins to make contacts with many of the same people over and over...a sense of community evolves. From this community atmosphere...there may even be money made at some point. But that should not be the ultimate internet marketing goal.

In dealing with a large number of people, it has been noted that most people grab onto an internet connection...get the plastic out...and hope for the best without a clue as to what they are doing...and with nothing more than "selling" something in mind. Woe to those with this mentality because is will not work on the net.

It takes time and consistent effort in building a sphere of influence...always being credible and reliable...always doing for people exactly what they want done...to the best of the ability of the person involved.

Its about building relationships that last a lifetime on the net. Its definitely NOT about taking the money and leaving. This does not work...and sooner or later the laws of Karma come around to take a huge bite out of the rear end of the person striving for this kind of success!


Related Tags: seo, search engine optimization, sem, search engine marketing, search engine marketing success

Butch Hamilton is an SEO|SEM Specialist. Living on the internet has become a way of life...a succesful way of life. His talents for obtaining top positions on the search engines have led him to the point in his life where he has always wanted to be.

"Life-What a Ride!"

Says Mr. Hamilton, "Writing has always been my passion. Gone are the days when I placed blatant ads on the internet for exposure. I have found my life's work in writing articles.

Reliable and credible information is what the internet is all about to Butch Hamilton. His experience as a self employed building contractor...steel fabrication...has led him on an incredible journey.

He now resides in his beautiful home in Texas with his wife. Writing is the passion behind his successful promoting ability on the net.

Butch Hamilton's Quote: "What we think-is what we become."
http://butchhamiltons-search-engine-optimization-services.com
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