List Building 101 - Building Profit Centers to Create Income
Promoting Affiliate Programs
As a part of your profit center you could target affiliate programs. Affiliate programs are ideal for generating an extra income and complementing your own product or service. A couple of things to consider when choosing an affiliate program is to choose programs that are closely related to your target audience. If you are selling financial products on your web site and opt to have an affiliate program that sells dog food, you will not get a good response. If you choose something like an e-book on how to rebuild your life after identity theft, you may get some interest.
The idea is to generate extra income from your target audience. With this in mind, you wouldn't want to advertise someone else's site that is selling the same financial solutions. Make your information appealing and interesting to your visitor, as you want them to come back to your site. Update your information regularly so returning visitors have something new to look at.
Promoting Your Own Products
There is so much more flexibility in promoting your own products. It should be the most important feature of your profit center. This is the one area that you have full control over. With a product that is your own, you can offer visitors and subscribers something 'extra' since the profit that you generate from your own sales is yours.
There are many ways that you can promote a product. One proven technique is using a professional sales page with testimonies and reports. People who have used your products or services and think they are of value, are only too happy to promote them for you in a testimony for your sales page. This works well for them too since they can promote their business or site as well. This is also the best way to build your brand or credibility.
Make sure that your web site is built to promote and be easy to navigate. This is important because visitors don't like to work too hard when they come to visit. If it takes them an hour to find out how to request more information about your services or product, it is likely they wont bother and abandon the search. Once you have lost them, they are gone for good.
Selling Advertising
The idea of selling advertising is to receive additional revenues. By advertising complementary products from elsewhere, you create more useful content for your site. If you are planning to sell advertising, your site must be continuously maintained and marketed. These are time-consuming activities, calling for specific skills.
To get the better companies, you will need to make sure your site is professional looking, has credibility and high traffic volume. Just like you, advertisers have their image to protect. Agreements with companies that won't bring a sufficient number of new customers aren't worth their time.
An important thing to keep in mind when offering this service for extra revenue is to ensure that the site is still yours, i.e. it does not disappear under a blizzard of other people's banners and adverts. Provide a mixture of unique content, useful links, online games or entertainment, free software and/or services. Remember you're not going to keep visitors coming to your site for the advertising alone. You must be able to provide unique and interesting content to keep visitors returning.
Related Tags: list building, viral marketing, traffic generation, opt-in lists, viral list building
Gary Gross has been in Online Marketing since 2002. He runs a Weekly Newsletter, Marketer's Daily, which concentrates on List Building, Traffic Generation & Internet Marketing. He is also the Author of "List Building 101 - Building Your List from A to Z", which you can recieve for Free by visiting http://marketersdaily.com/gift.
Copyright 2006 http://marketersdaily.com
This Article may be republished in it's entirety as long as the resource box remains intact.
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- Building Your List - 10 Tips On Finding Blogs To Drive Tarffic To Your Blog And Build Your List
One of the best ways to increase traffic, readership, and opt-ins to your blog is through other blog - List Building - The "Secret" To Making Money In An Internet-Enabled Market
You have been told countless times that one of the "secrets" to making money online is to own an opt - Exchange Link
There are various ways to become popular in life and it is always an advantage to your business if y - $7 Reports For Better Mailing Lists And Online Empire Building
In any business, your most valuable asset is your customer list. Online, this translates to your mai - 3 Killer List Building Techniques to Get More Subscribers Immediately
Many ezine publishers have been trying to get more opt-ins by testing many different methods, and if - Online List Building Techniques Part II
When a visitor lands on your squeeze page they are made an offer. That can be a free ebook, an ecou - Online List Building Techniques Part I
If you are not sure if online list building techniques are relevant to you, keep this in mind. Inte - List Building Tips - 3 Cutting Edge List Building Tips
Many people who are new to doing business on the internet are in need of good list building tips in - Top Reasons that List Building can Help You Make More Money
When it comes to attracting visitors and customers to your website, you may be at loss as to what to - Silent Profit Machine - An Honest Review
If you pay attention to the internet marketing world, by now you've probably heard of Alok Jain's "S
Most viewed articles in this category:
- List Building - How do You Correct Dropping Email Open Rates?
How do you correct this? The answer is simple: improve the quality of your free gift. But you must - List Building Techniques for Increasing Subscriber Responsiveness
So what are my techniques?1) Send free offers. Just send an email with the subject line: "A free - List Building And The Successful Entrepreneur
Obviously as an entrepreneur you want to be successful but what if I told you that you are probably - Verify Bulk Email Lists
The internet has changed the world. Internet access has put so many conveniences at our fingertips. - List Building - How to Structure Your Email Campaign
How you structure your email campaign is critical to the level of income you will make from your ema - List Building With the Best Possible Prospects
"The Money is in the List"You've probably read that statement or heard it thousands of times if you - List Building: You Can Build Your List Around Any Business
People often ask me, "How relevant is your list building instruction for professionals who sell our - Internet Marketing with a Opt In List Building Purpose for a Profit
Internet marketing with a list building focus for long term online income is one of the most amazing - How To Gain Trust In a Hurry To Get More Opt In Subscribers To Your Newsletter List!
People who subscribe to your email list want to hear from you. They want more information about your - Four Means to Building a Killer List
When working on a killer mailing list to help forward your marketing needs, there are a few things y