5 Crucial Mistakes To Avoid In Network Marketing


by Sylvanus Smith - Date: 2010-01-28 - Word Count: 545 Share This!

The Network Marketing Industry is the most exciting, gratifying, and profitable industry in existence and offers people the opportunity to build a large, residual monthly income with very little start-up funds. The only barriers to success are receiving the appropriate training and working hard.

However, there are 5 crucial mistakes that you must avoid in your business if you hope to have lasting success in the MLM industry.

1. Promoting your company first. This is absolutely the "cardinal sin" for any network marketer and generally reveals an industry novice who has not been properly trained. Consider this, when you go to a party and meet an attractive single woman, do you immediately ask her to marry you? As absurd as that sounds, it is equally ridiculous to start selling your company to someone you don't know and try to convince them to join your business. You must learn to establish rapport and build trust with your leads before you ever promote your company. You must position yourself as a leader, provide them with a funded proposal, and establish in their mind that you offer tremendous value. Leave it up to them to decide that they want to join your company.

2. Not using your product. It is essential that you become an expert in your business and you must use the products or services that you are promoting, not merely talk about them. Get to know the benefits they offer and share your own success story of how they have improved your life. A personal testimonial is a persuasive sales method, do not waste this opportunity. After all, if you don't use the product then why would anyone else?

3. Procrastination. There are a myriad of tasks that you must complete each day in your business from marketing, to training, to speaking with your prospects. This is your business and you are only accountable to yourself. There is no boss looking over your shoulder to make sure you are working. You must learn personal accountability, take consistent action each day, and start with tackling the biggest challenges first.

4. Losing Focus. It is all too common for network marketers to jump from one business opportunity to another. The grass is not greener on the other side of the fence. Yes, you must select the right company to promote, but once that selection is made you need to focus on building your team. It takes about 6 months for most network marketers to hit their stride and really see growth in their business. If you are switching companies every year, how can you expect to create a large residual income and have people truly view you as a leader?

5. Failing to set goals. If you aim at nothing, you will hit it every time. Establishing both short and long term goals and them putting them in writing is critical to your success. An unwritten goal is merely a wish or a fantasy. Once you have established your goals, write out your plan on how to achieve them - be specific. Finally, set a date by which you want to accomplish the goal. Now you have completed something that only the top 3% of earners in this industry regularly do and you are on the path to success.

Related Tags: mlm, network marketing, mlm success, mlm opportunity, mlm tips, mlm help, mlm secrets

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