Podcasting Helps Spread the Chosen Word Automatically
Since the first podcast in 2001, numerous channels have opened to allow anyone to get their virtual message out to the public. Many websites are using Podcasting to improve the quality of the messages about their products going to the public or to a specific audience.
Anyone with a computer, the right software and hardware and a little instruction can produce their own podcast and get it channeled to prospective customers. For those attempting to "sell" something they could essentially create their own infomercial and make it available on their website for interested visitors to view information in an audio and video with audio format.
By using RSS feeds, you can offer syndication of your message, making it available on a multitude of channels for prospective viewers to access at their convenience, kind of like a commercial on demand. With so many sites offering Real Simple Syndication your message, your message could be available from sites allowing targeted marketing instead of the shotgun approach so familiar to web marketing.
From a marketing point of view, Podcasting could be the next best thing since pockets on jeans. You can contract with a site that defines what a widget is, and when someone visits that site trying to learn about widgets, a 30-second commercial about your company and the advantages of your widgets plays either and audio or video podcast. This gets your commercial directly distributed to a viewer with a specific interest in your product.
Since the programming language used to distribute podcasts, Extensible Markup Language (XML) is readable across a wide range of languages; it assures the message will be understandable, regardless of the format of the equipment receiving the message.
Related Tags: podcasting
Podcasting Helps Spread The Chosen Word Automatically Copyright © Kerenza Faram http://www.HumdrumLife.com
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