India is a country with timeless traditions and festivals. Numerous celebrations and occasions demand that both men and women be decked in their finest of clothes and jewellery. In line with past traditions and present customs, genuine and authentic jewellery is the norm amongst the various Indian castes and communities.

It is a well known fact that jewellery forms a vital part of the 'solaha sringar' or sixteen adornments for the Indian woman. In keeping in line with the past traditions, jewellery has become a significant element of both festive and regular wear for people. Many women wear jewellery during religious occasions such as Diwali, Holi, Dhan Teras, and Laxmi Puja, since it is considered extremely auspicious to wear them.

In the past, jewellery was much sought after. Even today, many folks still hold a preference for real and bona fide Indian Jewellery. However, with the rising cost of raw material such as gold, silver, precious stones, and diamonds, imitation jewellery is becoming equally popular. Moreover, many people are slowly realizing that it is not essential for one to be decked in costly and high-priced jewellery in order to look classy and fashionable.

Indians are slowly getting accustomed to the idea of accepting imitation jewellery as part of their wardrobe. Many occasions such as weddings and engagements still demand that real jewellery be worn, but a lot of people are now familiarizing themselves with the vast range of imitation jewellery now available in the markets and even in web stores on the internet.

For many young women, wearing imitation jewellery perfectly suits their attire and standard of living. Nowadays, many Indian women also work to sustain their families. Imitation jewellery forms a perfect combination with their lifestyle and dress in such situations.

Many women keep a range of authentic jewellery to wear on authentic and religions occasions. However, wearing imitation jewellery during other occasions such as a parties, or even while out on a trip is considered perfectly acceptable these days. Wearing imitation jewellery is also safer in many out door situations, such as going to work in crowded transport or while walking through a crowed street or even a deserted lane.

A variety of imitation jewellery is available in the market presently. Such jewellery includes necklaces, anklets, imitation pearl ornaments, chains, gift articles, kundan sets, lakh bangles, and a lot more. Also, a range of bridal, designer, sets, and singles are available as imitation jewellery at present.

Other forms of imitation jewellery that are extremely popular are plated bangle sets, designer necklaces, stone necklaces, beaded earrings, Kutchi tribal jewellery, glass pendants, resin beads, bone beaded jewellery, arm bands, and one gram/two gram gold range in copper and other metals and so on.

Earlier, imitation jewellery would hardly find any takers because of poor quality and rough finishing. However, nowadays, there is a great change in the scenario due to better quality of imitation jewellery. Nearly all women of all ages will have at least one set of imitation jewellery in their possession today.

As a testimony to changing times, purchasing artificial jewellery over the internet is also getting very popular presently. Many web stores have opened shop on the internet offering a wide range of imitation jewellery. So, becoming the proud owner of imitation jewellery of your choice is just a few mouse clicks away!