Why Pay Per Click Advertising Fails


by Jack Wylde - Date: 2010-05-09 - Word Count: 501 Share This!

For the fastest way to attract customers online and generate web traffic flow towards your website you need to adopt some inexpensive methods. Pay Per Click is an expensive option which generates less traffic and demands more fees in return. In this context content writing is the best available method that is not only free but also permanent source of generating income and traffic at same time.

As long as your articles stays on the website you are supposed to have inbound customers to your websites. The articles stay longer and the customers keep coming to your website. It is quite the contrary with Pay Per Click programs because as soon as you stop paying the websites who place advertising banners at your websites stop giving the benefits and web traffic rate also drops. But it is not in the case of article writing.

Good quality articles with relevant information about your niche are the best source of earning profits without spending any money. It is inexpensive method because usually the websites who publish your articles publish them for free. The number of visitors keep coming back to read your articles as long as they are informative and pertains good quality.

Many times the publishers like your work and put them in their websites. They promote your good work in order to get more customers to their websites. This also helps you in acquiring more customers to your websites who click on the links present on your articles. Go to the likely website and purchase. This improves the regular monthly income for you.

Publishing websites promote your work by sending them to their customers in their newsletter. Often this newsletter is forwarded to other friends who also visit your website. Ultimately a circle is drawn which involves customers, the publisher website and your website which helps you to get benefits.

Next comes the part about Search Engine Optimization. Search Engine Optimization is necessary for building page ranking at search engines. We call it SEO in short which is necessary for the integration of your website. Search Engine Optimization and content writing are dependent on each other. These both techniques guarantee web traffic flowing towards your website. Inbound traffic increases and your website get indexed as top ranking on the basis of this which allows you to earn more profit. More people will come to your website once they see it at top rankings of search engines' search result pages.

On the contrary Pay Per Click websites can perform this magic for you in the nick of time. Whereas article writing can do wonders in less than expected time frame. It will be useless thence to pay the Pay Per Click websites more when you have cost effective and next to free option to increase web traffic and profits.

Good content writing can also be done by professional writers. You can find freelance article writers at various out sourcing website that charge some commission. You can get article writing done at few dollars each but earn millions in return.


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