If you've decided to use promotional umbrellas to publicize your company, you'll want to opt for the highest quality that your budget can stand. When it comes to a promotional item that will get the use - and give your company the exposure that you get - with promotional umbrellas, you don't want to skimp by handing out a poor quality product. Opting for a cheap promotional umbrella can actually cost your business more in the long run, and it certainly won't give you all the benefits you get from choosing a better quality product in the first place.

These days, when corporate gift-giving is such a common practice, business men have become far more discerning than they used to be. Cheap plastic pens have been replaced by stylish, sleek metal ones, and printed key rings by embossed leather fobs. Why reverse the process when your chosen marketing gift is a promotional umbrella? If anything, the quality of your gift becomes even more important.

Keep in mind that the quality of your promotional items reflects on your company. What does it say about your attitude toward business if the gifts you give to your valued partners and associates break after a short use? Imagine a photograph of one of your promotional umbrellas turned inside out in the dustbin? Certainly not the message that you want them to get, is it? That's why it's important to look for quality workmanship in the promotional umbrellas that you choose as a marketing message.

A quality promotional umbrella that lasts for years does more than look good for your company image, though. It also continues to represent and publicize your company for as long as it is in use. Keep in mind that the added expense of buying a better quality umbrella pays off in years more return on the investment.

With that said, what should you look for in a quality umbrella?

The Frame
A good quality umbrella will be built on a strong, high quality frame. Aluminum is common, but fiberglass frames are becoming far more popular thanks to the strength and flexibility of the material.

Vented Construction
Vented canopies make umbrellas far less prone to being turned inside out by the wind. If you'll be distributing your promotional umbrellas in an area where the wind can blow up suddenly and strong, consider opting for a golf umbrella with a vented canopy.

Ease of Use
Nothing is more frustrating than struggling to open or close your brolly in a rainstorm. If you can, find a sample of the umbrellas that you're considering so that you can try them out. If not, ask your account representative to make a recommendation. A representative of a promotional items company should be familiar with the quality of the products that the company sells.

Promotional umbrellas make excellent corporate promotional gifts. Across the internet you'll find a variety of leading promotional gifts and items suppliers featuring a wide range of all types of promotional umbrellas, including screen-printed umbrellas and specialty dyed promotional umbrellas.