What Is Google Analytics?
- Date: 2009-12-27 - Word Count: 439
Share This!
Well, you've set up your website but how do you know who has visited it and how effective it is? It may look good to you and your mum will have told you that it looks lovely - but as a business tool, is it working and having the desired effect of bringing in customers and getting you noticed? That's where Google analytics comes in handy.
The analytics will allow you to see who is viewing your site (and sometimes where they are based in the world), so again you can see whether there are any trends or patterns around who is most likely to hit upon your site and for how long they visited each time. It will also tell you which pages they viewed so you can see which are the most popular and which pages are perhaps not working for you.
You can set up email campaigns which are targeted at your chosen audience and then Google will tell you who has opened them, read them and how many 'click-throughs' to your own website you've had on the back of them. This enables you to revise your campaigns as you go along so that you know exactly where your marketing tactics need to be improved.
Like any other web tool, it's relatively easy to set up and use but there are also add ons which you can select if you want to get really involved. It can actually become quite addictive!
On the back of your statistics, you may decide to revise your website completely or just target specific areas which you feel need to bring in the customer further. You will soon get a feel for which bits are working and which aren't.
You can set up Google analytics to work in conjunction with other Google money-making sites such as Google Adwords, Adsense and so on. Additionally, this allows you to improve your return on investment (ROI) for the business and you can determine which visits to your websites are converting into sales for you - this is a huge enhancement and a very useful tool for any business person. Website hits are all very well and good but we want them converted into referrals and ultimately cash.
So if you're a natural 'curtain-twitcher' and can't resist wondering what others are up to, then Google analytics is for you and your website! It's not spyware because it can't pinpoint who your customers are and where they live exactly - but it can tell you how popular your website is and who is bothering to read your email blasts. Watch those campaigns turn into hits and your hits turn into cash.
The analytics will allow you to see who is viewing your site (and sometimes where they are based in the world), so again you can see whether there are any trends or patterns around who is most likely to hit upon your site and for how long they visited each time. It will also tell you which pages they viewed so you can see which are the most popular and which pages are perhaps not working for you.
You can set up email campaigns which are targeted at your chosen audience and then Google will tell you who has opened them, read them and how many 'click-throughs' to your own website you've had on the back of them. This enables you to revise your campaigns as you go along so that you know exactly where your marketing tactics need to be improved.
Like any other web tool, it's relatively easy to set up and use but there are also add ons which you can select if you want to get really involved. It can actually become quite addictive!
On the back of your statistics, you may decide to revise your website completely or just target specific areas which you feel need to bring in the customer further. You will soon get a feel for which bits are working and which aren't.
You can set up Google analytics to work in conjunction with other Google money-making sites such as Google Adwords, Adsense and so on. Additionally, this allows you to improve your return on investment (ROI) for the business and you can determine which visits to your websites are converting into sales for you - this is a huge enhancement and a very useful tool for any business person. Website hits are all very well and good but we want them converted into referrals and ultimately cash.
So if you're a natural 'curtain-twitcher' and can't resist wondering what others are up to, then Google analytics is for you and your website! It's not spyware because it can't pinpoint who your customers are and where they live exactly - but it can tell you how popular your website is and who is bothering to read your email blasts. Watch those campaigns turn into hits and your hits turn into cash.
Related Tags: google, traffic, services, trends, goals, trend, products, analysis, analytics, analyze, exit, entry, pages, monitor, landing, geographical, specify
Your Article Search Directory : Find in Articles
Recent articles in this category:
- Many Different Content Management Systems Are Available ( Cms)
At this time the rule is that going to the content management system open source and a commercial. H - Establish Your Credibility Online
Shoppers are now careful these days. They are more conscious that there are fraud sellers lurking on - Make Money Online Fast - Is It Possible?!
When you see the phrase "make money online fast" you may wonder to yourself, is this for real?! And - What Is Auto Traffic Avalanche?
Many people is talking about this great tool, and that became an excellent software, that can genera - Beginners Guide To Blogging
A blog is basically an online journal wherein you can digitally pen down your thoughts, ideas, opini - Say No To Just Having Enough To Get By...look For Wealth After A Fixed Paycheck
For the last year, I am proud to say that my regular weekly salary was earned through direct deposit - How Outsourcing Works - Hiring An Outsourced Virtual Assistant
Outsourcing is a proven means of helping businesses cut resource costs while getting the same level - How, Where Should You Start And Get Paid In Affiliate Marketing?
Before internet, freelance jobs like insurance, network marketing and real estate used to be the onl - Saratoga Builders Help You Make Informed Decisions
Numerous American central heating designs implement a furnace which blows forced hot air by means of - Basic Features Of A Good Web Hosting Plan
There are a few features that you should look for when you are picking a good web hosting plan, ther
Most viewed articles in this category:
- Tools for Adsense
If you're just boarding on the AdSense train, and looking to find a quick way to make the profits yo - Information Products - Your Action Plan
If you've been thinking of writing your own information product, here are a few tips to help you get - Are You Missing Out On This Method Of Generating Instant Cash?
If you have not yet heard of Bum Marketing, you're missing out. It's a great online marketing metho - How to Find a Home Based Business Internet Opportunity Thats Right for you
Copyright © Jagraj Gill http://www.payitforward4profits.com/jaggiegill Finding the right hom - Can It Be True? Can You Really Use The Internet to Create Money?
Is it hype? Or is it real? Is dramatized and exaggerated? Or can I really use the internet to cre - How to Create a Virtual Grand Opening
Copyright © 2007 Donna Gunter Grand openings and ribbon cuttings don't have to be limited to bu - What Is The Hottest Product To Sell Online
After going through a survey from all the internet Guru Alex Mandossian, Armand Morin, Derek Gehl an - Web Based Employee Time Clock
The power of the internet is in its connectivity. Many people think that the internet is great becau - Driving Hordes of Traffic to your Site
Getting enough traffic to your site is the overwhelming problem for anyone new to Internet or Affili - So You Want to Start an Online Business Part Two - Analyzing Keywords
Analyzing Keywords Continuing on from Part One of 'So You Want to Start an Online Business'; we wil