Internet, SEO : Getting Great Organic Rankings


by JOHN FOLEY - Date: 2008-11-06 - Word Count: 851 Share This!

SEO is an area of great conjecture, theory and pontification by so-called experts. Most have never worked in the fields of Marketing or Advertising. SEO is the process which makes your website visible to robots. The more a robot understands your website, the better your ranking will be across search engines. Organic SEO is ethical optimization without the help of any paid placement program. As an SEO expert, I always prefer to optimize websites using this method.


One can hold this SEO position quite confidently because SEO is not going away. Or, SEO practitioners can expand their boundaries to become more general online marketers - and call themselves just that. I absolutely agree, but SEO is also about making sure the site can be easily crawled and indexed by search engines. From a search engine perspective, the best site in the world is unlikely to rank if the bot can't extract any content from it. Themed sites - One of the growing theories of SEO is that you are more likely to rank well if you have a substantial amount of pages on a similar theme. Build a blog with over 200 pages of content on the same theme and you'll increase your chances of ranking well as search engines will see you as an authority on the topic.


The competitive aspects of SEO come from the fact that SEO is always changing, and SEO practitioners need to adapt and keep up to remain competitive in the SERPs. There is a TON of free SEO information on the web. SEO is a lot like life. You learn a lot as you go along and make a few mistakes along the way.


However recently I've been redeveloping my own website and so all of the SEO issues started to spring to mind - will it spider, won't it spider, will clients find me etc etc. SEO is not a one time issue. Its main purpose is not only to put your website in the top results (for the searches relevant to your content), but to keep this for long time.


Good SEO is having your content readable, expert SEO is using title tags, keyword-rich content and such. It's important in any type of marketing to engage new target audiences, and especially over the web, SEO is a great method to do just that.


The elephant in the room with SEO is paid links. You may have a wonderful validating, user friendly page, but if your competition has 1000 backlink lead on you, you'll never see the top SERP spot for big keywords. While SEO is almost always a good idea, if you're counting on it to save a failing business, you may want to rethink things. Since Google is now by far the most popular search engine, a seo issue for Google is worth mentioning. Google finds the most relevant sites for the key words exactly as they were typed.


SEO is not about hoping that the search engines will get it right - it's about helping them get it right. In the short run, unless these SEO issues are addressed, message boards will lack the power to set high in the competitive search areas. SEO is a very powerful tool for Internet marketing and, when harnessed correctly, you can see website traffic and conversions multiply providing excellent return on investment.


While the copy and content you choose is critical to SEO success, it's important that you also consider your website visitors and why they are visiting your website. Your SEO copy writing should focus on two key factors: 1) Proper structure for SEO purposes and 2) Effective positioning and selling of your goods and services. If your site cannot be found by search engines or your content cannot be put into their databases, you miss out on the incredible opportunities the internet holds. Whether your site provides content, services, products, or information, search engines are a primary method of navigation for almost all Internet users. The more creative you write, the more chance you have got for someone to link to your website.


Selecting right effective keyword for search engine optimization and web site promotion is key. Automatic generate, suggestion and analyze the most top popular keywords and keyword phrases related to your business. Are their any other ways besides searches to find potential clients for your business? Any databases online to find specific client companies? There is no question that for any successful online business, a significant presence and high rankings in search engines like Google, MSN or Yahoo is a neccessary. However, to attaint high or top rankings in popular search engines is not an easy task, especially for competitive keywords.


I have actually found a loophole you can use to get number one rankings for any keyword you want to generate astounding of free traffic in any market at will. Click the link below to check it now!



Article Written By J. Foley

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Related Tags: seo, google, search engine optimization, search engines, yahoo, msn, keyword research, seo rankings

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