One of the important ways of getting traffic is to post to forums, search engines pick up and index forum posts very frequently, when posting be sure to add many keyword rich content and topics to each post. This will help provide popular keywords for your site. Good link popularity is important because it can increase the visitor traffic to your web page. Getting good quality incoming links back to your website is an excellent way of getting visitors that are targeted to your website. If you are selling niche products, you will need to get links from other sites that are related to the products or services you are selling.

Building links to your website is not as difficult as everyone believes, you will need many hours dedicating your time to get the job done properly. Since Search Engine's are placing more and more emphasis on "link popularity" as part of their search engine ranking algorithms, webmasters should definitely invest some time building quality back links to their site. Spend the time building one way and reciprocal links, it is time consuming and it will take a long time but in the end it is worth it.

Finding the right partner to exchange links with is equally as important. To increase link popularity it is necessary to conduct the link exchanges with other webmasters. To increase your traffic and ultimately your revenue, it is certainly worth your while to put some serious effort into reciprocal link exchanging.

Everyday more and more webmasters enter into the world of search engine optimization, after doing some research and reading a few SEO news articles or forum posts everyone move ahead and starts optimizing their sites. First of all, you'll need 3 things to be taken care of: on-site optimization, search engine submission and some major work on link popularity building. There's plenty of information about internal web page optimization on the internet, and it's not a secret how to submit all your web pages to Google or Yahoo. Nowadays link popularity is being considered to be the most important step of the search engine optimization process. Building links is one of the most import function a webmaster has, many webmasters do not spend the correct amount of time to marketing their website, this is critical for search engine optimization .

Google's Page Rank is a measuring tool that helps Internet surfers know how popular a website is compared to other websites. Google uses link popularity as its most important factor in ranking sites. If you are have link on website with high Page Rank 4 or more, Google will count this as a link back to your site. As we all know Google uses their Page Rank technology to calculate the number of links that point to your web pages, it is uses many different factors to determine your page ranking. It is well known that a listing in the Yahoo and DMOZ directory will give you a good boost in Page Rank.