How to Drive Traffic to Your Website
No matter what kind of website you may have, your ultimate goal is to bring traffic to it. Luckily, there are lots of different ways you can achieve this. In this report, you'll learn some of the most effective ways to bring eager visitors to your site. Let's take a look at the first method of driving traffic to a website, called SEO or search engine optimization.
Search engine optimization, commonly abbreviated as SEO, is a cornerstone to healthy website traffic. As the name suggests, this technique involves optimizing the pages of your site to garner the best search engine placement. There are many different ways you can do this. But first, it's important to understand how search engines work.
Search engines use programs that are called spiders or bots to perform a function known as crawling. After your pages have been crawled, the next step is indexing. A search engine's index is a massive database that stores all the information. When someone enters a query into a search engine, that engine then finds all the related pages that are in its index. The order, or ranking, in which the sites and pages are displayed depends on several factors.
One is relevance. The search engine will find pages that are most relevant to the terms that have been entered. This is why it's important to center your web pages around the most effective keywords, which we'll discuss shortly. The other part of the equation is popularity. How popular your site is will depend on how many backlinks you have pointing to your site. The more links you have with other quality sites, the higher your site's popularity will be to a search engine. Now that you know a little about how a search engine works, you are ready to learn how to make your pages as attractive to these engines as possible. One way to do this is through HTML tags. Each page of your site should be centered around a particular keyword so the search engines will be able to determine if your site is relevant. There are various ways to achieve this. First, you need to determine the keyword or keywords that you want to center your pages around. One way to do this is by researching the most popular search terms with a helpful tool like the Overture Keyword Selector Tool. With a tool like this, you can enter a search term and find out how many searches there have been for that term in a month. This tool also lists related keywords and their search results as well.
Once you've figured out your keywords, it's time to insert them into your pages. When naming your individual site pages, always use the keywords you've chosen as the page title or at least as part of it. The title tag, which looks like is one of the most important tags on your entire site. Also, if you can find a domain name that includes your main keyword or words, all the better. Other places to insert your keywords include links on your page, image tags, meta tags and also in the content of your site.
However, it's important not to overload a page with a particular keyword or phrase. This can cause the search engines to designate your site as one that uses keyword spam, which can get your site shut down. To maintain a healthy keyword balance, aim for 1.5 to 3 percent keyword density.
The proper use of Keywords can increase you site porularity, and search engine rankings.
Related Tags: internet marketing, affiliate marketing, traffic, leads, traffic generation, free marketing course
Steve RennerAuthor, Internet Marketing Expert, and the Marketing Director for The Affiliate Community. Sign Up today and get $1,000 of Training and Resources FREE!http://www.affiliatecommunity.nethttp://www.affiliatecommunity.net
Your Article Search Directory : Find in ArticlesRecent articles in this category:
- Aerial Photogrpahy - Is gyro-stabilisation nessecary?
The airliner you were travelling on would havecertainly had a few in the inertial navigation - Product Creation: Get the Full Benefit of the Product
What is the single most powerful marketing technique you can use to grow an existing business? - Traffic Generator Program Review: InstantBuzz
Source: Free Articles from ArticlesFactory.com - What is Bum Marketing?
The simple answer to that question is article marketing. But recently, as more and more peopl - Best Eight Free Methods For Website Promotion with Tips
1. Forums - Do not spam the forum by blatantly advertising your business in posts. Instead, pu - New Free Online Advertising Service by 104inc
My last article contained some excited news. As I mentioned, 104inc recently launched an exciting - Never Let Your Marketing Become Too Unfocused
For marketing to really work it needs to have a clear focus and intent behind it. You have to have - Go Beyond the Expectations of Your Target Market
I like a surprise just as much as the next person, and the best way for a company to surprise me is - Article Marketing-ge the Go to Guy/gal With Articles: Write for Cash
In the field of article marketing research, or being a Internet marketing consultant you will likel - Online Stock Photography - a World Where Pigs Fly
I remember back in the early 90s when my brother John called me up on the phone one day and explain
Most viewed articles in this category:
- Advertising The Life Of Your Business
Having an internet business or a website is just the tip of the ice burg, you might have the best lo - 5 Easy Ways To Inspire Yourself to Write An Internet Marketing Article
The main ingredient in baking up an internet marketing article is a large dose of creativity. While - 4 Ways to Pull Readers in Using your Articles
What are the qualities of a well written article? It must build your profile as an expert. The - Using forum posting to drive traffic
Post relevant information to forums and genuinely contribute to discussions. And have your signature - The Forgotten Advertising Tip
I'm sure while you have seen many tips on advertising, many that talk about testing and tracking yo - Internet Marketing Strategy:The Advertising Co-op
The advertising co-op is an Internet marketing strategy that should bring sustained financial succes - THE 7 Step Formula For Writing POWERFUL Articles In Less Than An Hour
What I'm about to Reveal to you in this article is a easy to follow, "Step-By-Step" formul - Ten reasons why online surveys are the future of marketing
Customers are tough cookies. They're extremely media aware and increasingly cynical – it's a c - 12 Benefits of Internet Marketing for Your Business
Some of the goals that can be achieved by launching a website include the following:1. Far Cheaper a - Why your site is not making money
Many people often asked, “Why am I not getting sales, nobody is signing up, I am not making an