The Internet and the software which has been developed to run on it have made it extremely easy for anyone to publish content and have it accessible to millions of people. In effect, consumers have be...
Just when you believed you had all your SEO tactics figured out, the web goes and changes on you. Not just the rules of the game but it takes the whole web platform right out from under your feet ...
Big Bang of the internet world SMO has brought the world closer giving enough web space and voice to subdued thoughts and its viscous circle continues to exist everywhere. Social Media Optimization ca...
As the communication landscape changes and new, cutting edge ways of consuming information emerge, PR agencies and corporate public relations teams around the world must re-think the way they format n...
Nowadays, many companies are using social medias as business tools to market their products and services.With easy-to-publish web tools such as blogs, forums, rating site, and social networks, individ...
Web 2.0. Say it out loud because it's here. But what is it?In a word, Web 2.0 is the name given to the post dot-com boom and bust of Internet growth. It's been impressive, hasn't it? Companies like eB...
There has been an interesting development in the Reuters Internet Marketing Strategy. You know you're making your mark when a media stalwart like Reuters pays millions of dollars for a share in a blo...
Social bookmarking is a way to for users to store lists of Internet resources that they find to be useful for them. They can be accessible to a public or a specific network of people. They are stored ...
Understanding and knowing the depth of knowledge that goes into marketing is such an interesting topic. Upon completion of my website, I was trying to determine how to and where to market my website. ...
"Brand Reputation Optimization" (BRO for the acronym lovers!) is a concept I have been thinking a lot about and terminology I decided to coin. Brand Reputation Optimization refers to how an organizati...