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    • 1.

      Tired of Hype Opportunities? Check Out Online Bookselling


      by Michael Mould - 2007-03-11
      I don't know about you, but I get tired of reading "opportunity" offerings that are nothing but scams and I cannot believe some of the infomercials that are on TV. Are there really enough people out ...
    • 2.

      Common Courtesy, Professionalism, and Respectful Treatment Does Matter for Internet Sellers Too


      by Michael Mould - 2007-03-18
      As an online bookseller, I have personally received some obnoxious emails from customers that have purchased used books from me in the past few years. Fortunately, there were few of them, and their n...
    • 3.

      Is There Anything To A Bookseller's Name?


      by Michael Mould - 2007-03-23
      Until recently, I never really gave it much thought, but I now have some data which suggests that buyers do make their purchase decisions with some preference to the name of the bookseller's business....
    • 4.

      Why are Laser Scanners Being Banned From Book Sales?


      by Michael Mould - 2007-03-25
      There are a number of reasons being discussed by booksellers all over the Internet. Some of the reasons I have read include:1) A desire by some to curtail the profiteers and assure that there are som...
    • 5.

      Give Your Customers Something More


      by Michael Mould - 2007-03-27
      When you get right down to it, you are selling a book (product) and the people that buy it from you should expect nothing more from you than the book (product) that they pay you for, so why worry abou...
    • 6.

      SEO Services and Targeted Email Rackets


      by Michael Mould - 2007-04-01
      A few weeks ago, I was called by one of the premier SEO companies and asked if I was interested in their service at a cost of about $100 per month. The caller guaranteed me that I would gain a top 25 ...
    • 7.

      A Conversational Tone is Appreciated in "How To ..." Books


      by Michael Mould - 2007-04-03
      If you really want to capture the attention of your readers, spend some time reviewing your writing; the readers should feel as though they are sitting with you and listening to you tell them a story ...
    • 8.

      Hoarding - Poor Bookseller Etiquette


      by Michael Mould - 2007-04-14
      Over the past few years, attending the pre-sale event at library book sales has become increasingly unpleasant owing to the behavior of a few online booksellers. It seems they think they have the rig...
    • 9.

      Great Minds Think Alike - Not!


      by Michael Mould - 2007-04-15
      If it were true that great minds think alike, we would not have light bulbs in our homes, indoor plumbing, or any of our other modern conveniences. The fact is that great minds do not think alike, th...
    • 10.

      Self Publish Your Book - You Will Need to do Most of the Work Yourself Anyway


      by Michael Mould - 2007-04-17
      Not too many years ago the only way to get your book published was to send a manuscript to a large publishing house and hope they liked it enough to publish and distribute it. Even then, there was no...