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    • 21.

      Marketing, Role of Telemarketing Leads in Lead generation


      by ANIRBAN BHATTACHARYA - 2007-11-18
      The purpose of lead generation activities are to reach high-level decision-makers, identify their needs, inspire them to take suitable action, and result them in producing qualified leads and appo...
    • 22.

      Marketing, Importance of Appointment Setting helps in Lead generation


      by ANIRBAN BHATTACHARYA - 2007-11-18
      For pulling your strings to get more business, you must concentrate on appointment setting. It is the most effective and workable Business-to-Business communication tool to give you soaring profit...
    • 23.

      Looking Death in the Face and Beating it


      by Donald Yerke - 2008-05-13
      You request a sales position interview, sweat thru it, and yes you happen become one of the lucky chosen. You just fell into the death trap.Your sales manager is a wonderful guy with about a dozen age...
    • 24.

      How Much To Budget : Marketing Sales Leads Vs. Data Base Campaigns


      by Mac H McIntosh - 2008-05-14
      So, what is the correct amount to spend on an image enhancement, awareness campaign, and a sales lead generation program, and what is the correct amount to spend on a data base marketing strategic cam...
    • 25.

      C-level Selling - Know Where to Hunt and When - a 3 Step Process


      by Sam Manfer - 2008-05-27
      Building your market size and your market share from the ground up is a simple task that every sales person should do in his/her region.  What you want to have is a good visual, that you can easily u...
    • 26.

      C-level Selling - Quality Sales Leads Will Come Once You Build Your Opportunity Matrix


      by Sam Manfer - 2008-05-30
      In a previous article I discussed building your Opportunity Matrix of potential sales on an excel spread sheet.  Each box in that matrix is a prospect and is defined by a "who" (company, division, lo...
    • 27.

      How To Qualify Leads From Trade Show Exhibits


      by Dick Wheeler - 2008-06-04
      According to the CEIR (Center for Exhibition Industry Research), as much as 80% of trade show leads never receive any form of follow-up. That's an astounding piece of information, considering that lea...
    • 28.

      Leads - Get the Best Out of Them


      by ebet sanders - 2008-06-15
      You've just spent $ 100 to $ 1000 to start a new home-based business and despite all the hype and promises - you know, should take measures to promote your business, if you ever wish to make it a succ...
    • 29.

      Leads - Get The Best Out Of Them


      by Adam Weiss - 2008-06-18
      You've just spent $ 100 to $ 1000 to start a new home-based business and despite all the hype and promises - you know, should take measures to promote your business, if you ever wish to make it a succ...
    • 30.

      Trade Shows and Conferences : Improve Marketing ROI


      by Mac H McIntosh - 2008-06-24
      Becoming an exhibitor at an industry trade show or conference can be quite expensive. Try these top tips to make the most of your marketing return on investment (ROI):Before the Show:Carefully select...