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    • 11.

      Advertising 101: How To Create Better Ads


      by Tim Kenney - 2007-04-05
      INTRODUCTION"Advertising is a science, not an art"Definition: The word advertising is from the root Latin advert: ad (to) vertere (turn), which means to call attention to. To advertise means: "to desc...
    • 12.

      Ten Reasons Why Branding Has A Strategic Affect On Your Bottom Line.


      by Tim Kenney - 2007-04-10
      Over the years we have come to learn that development of a designed corporate graphic identity is much more than a mere benchmark denoting successful arrival in business. A clearly defined and easily ...
    • 13.

      Finding a Niche to Target with Information Products


      by James Penn - 2007-04-13
      Before you begin selling information products on the Internet, you want to make sure you're targeting a niche that will be profitable for you in the short and long-term. A niche just means your targe...
    • 14.

      Advertising 101 - How to Create Better Ads


      by Tim Kenney - 2007-04-14
      INTRODUCTION"Advertising is a science, not an art"Definition: The word advertising is from the root Latin advert: ad (to) vertere (turn), which means to call attention to. To advertise means: "to d...
    • 15.

      Ten Reasons Why Branding Has A Strategic Affect On Your Bottom Line


      by Tim Kenney - 2007-04-16
      Over the years we have come to learn that development of a designed corporate graphic identity is much more than a mere benchmark denoting successful arrival in business. A clearly defined and easil...
    • 16.

      Creating A Sellable Product


      by Rich Samurai - 2007-04-26
      Many marketers have created or acquired products that they thought would sell well and, in their enthusiasm, set up everything from sales letters to websites to getting traffic. However, a lot of thes...
    • 17.

      What's So Great About Product Design?


      by Colin Anderson - 2007-07-04
      Well, here's my response... Product Design can be compared to the birth of a child - your own child. It's a moment of pure creation. Before there is nothing and then there is something. One minute you...
    • 18.

      How Can Innovation Flourish in an Organization?


      by James Allan - 2007-12-02
      Why is it a 23-year-old computer science student can create a company worth $1 Billion, while companies with hundreds or even thousands of computer science graduates can't even come close to bec...
    • 19.

      When you Think of Quality Control Do you Think of Manufacturing?


      by Marci Lynn Crane - 2007-12-15
      Most life science companies and many high-tech organizations know that GxPs (i.e. GLPs, GCPs, GMPs, etc.) have been designed by the FDA as quality requirements/guidelines for product development and p...
    • 20.

      Software, A Few Mistakes in Software Development


      by ANIRBAN BHATTACHARYA - 2008-05-17
      Software development is a complex issue to handle. Creation of software includes a series of processes, activities, and methodologies to bring efficiency in the operations of a business entity. Th...