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online marketing

• 291.

  Easing the Nervous Buyer

  
  by Alicia Forest - 2007-04-18
  After you've worked hard to put your product or program together, and spent the time and effort to write a compelling sales page for it, you don't want to lose your potential customer or client right ...
• 292.

  Defining Guerilla Marketing And Why It Works

  
  by Rich Henderson - 2007-04-18
  If you've never heard of guerilla marketing, the term might sound a little extreme. Perhaps it brings to mind images of camouflage-clad rebels forcing unsuspecting consumers to buy products at gunpoin...
• 293.

  Recipe for an Ezine: Ingredient #3: Email Subject Line: Clear, Clever, and Compelling

  
  by Patsi Krakoff - 2007-04-18
  While there are eight key ingredients to writing, formatting, and publishing an electronic newsletter or ezine that works for your business, step three will take more time and forethought.Your emai...
• 294.

  Recipe for an Ezine: Ingredient #7: Attracting Subscribers

  
  by Patsi Krakoff - 2007-04-18
  Of all the tasks that go into writing, formatting and publishing an ezine, getting people to subscribe can be most challenging and crucial. Without subscribers, you will be spending your energy for...
• 295.

  Recipe for an Ezine: Ingredient #5: The Call to Action Trap

  
  by Patsi Krakoff - 2007-04-18
  When looking at all the key ingredients of a successful online newsletter, this one often confuses readers. Readers should know what it is you want them to do: click through to another page for mor...
• 296.

  Recipe for an Ezine: Ingredient #4b: Where to Find Ideas for Content

  
  by Patsi Krakoff - 2007-04-18
  After you have clearly defined who your targeted readers are, the purpose of your ezine, and have a clear and compelling title for the ezine and the email subject line, you are ready to develop you...
• 297.

  Recipe for an Ezine: Ingredient #6: HTML or Plain Text

  
  by Patsi Krakoff - 2007-04-18
  As you probably know by now, writing and publishing an ezine has many steps besides writing the content and sending it out. This is the sixth ingredient in a recipe that consists of seven other imp...
• 298.

  Online Marketing for Authors

  
  by Stephanie Chandler - 2007-04-18
  There is a tremendous opportunity for authors to reach millions of potential readers by marketing books online. Even better, you don't have to be a technology guru or spend a lot of money to launch yo...
• 299.

  Recipe for an Ezine: Ingredient #4: Writing Valuable Information Readers Can Use

  
  by Patsi Krakoff - 2007-04-18
  After you have clearly defined who your targeted readers are, the purpose of your ezine, and have a clear and compelling title for the ezine and the email subject line, you are ready to develop you...
• 300.

  Recipe for an Ezine - Ingredient #1: Start Smart- How to Name Your Ezine

  
  by Patsi Krakoff - 2007-04-18
  There are at least eight key ingredients that go into writing, formatting and publishing an ezine, or electronic newsletter. The first one has to do with finding a clever yet clear and compelling t...

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