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    • 1.

      Marketing Research - Strategies for a Winning Marketing Plan


      by Cynthia Pinsonnault - 2006-12-08
      It's time for a new marketing plan and some of us would rather have our fingernails pulled out than sit down and work out a new strategy. So we put it off or wait for the new year to start this projec...
    • 2.

      Should You Listen to Your Customer?


      by Mike T. Davis - 2006-12-09
      Try the key phrase "voice of the customer." What do you get? More than 530,000 hits. What about the phrases "customer" and "focus group"? 15.9 million. "Customer" and "interview"? 21.7 million. ...
    • 3.

      Implementing Marketing Mastery


      by Ronald Finklestein - 2007-03-20
      Over 100 years ago Jules Vern wrote three books: Around the World in Eighty Days, Twenty Thousand Leagues Under the Sea, and Journey to the Moon. When those books were written Vern was called crazy, i...
    • 4.

      Will Your Brand Take Root This Spring? - Part 1


      by Guy Richards - 2007-04-03
      They use an integrated approach to their marketing, combining a great visual identity with a compelling message that gets delivered through a variety of channels. People are bombarded with hundreds to...
    • 5.

      Will Your Brand Take Root This Spring? - Part 2


      by Guy Richards - 2007-04-03
      Marketing refers to everything a business does to promote itself in the marketplace, and to create or strengthen its reputation in the minds of consumers.Advertising is just one method or strategy in ...
    • 6.

      Successful Brands Don't Just Happen - They're Built


      by Guy Richards - 2007-04-03
      Pharmacist John Pemberton created Coca-Cola in 1886 in a three legged brass kettle in his backyard. His bookkeeper created the name and script type that you see on all Coca-Cola products. Presently, m...
    • 7.

      Tips for Business Report Writing


      by Jennifer Burns - 2007-04-16
      A business report provides information for further business decision making process. A lot of people are thinking that business reports are uninteresting and dry. It is not true. For people who are da...
    • 8.

      Affiliate Marketing Tips to Help you Succeed


      by MN Nikk - 2007-05-01
      How come there are people who make indecent amounts of money on the Internet and then there are people who never seem to get it right?The most important thing must be the affiliate program you will jo...
    • 9.

      Affiliate Programs Affiliate Marketing Tips to Help You Succeed


      by MN Nikk - 2007-05-01
      How come there are people who make indecent amounts of money on the Internet and then there are people who never seem to get it right? The most important thing must be the affiliate program y...
    • 10.

      The Two C's of Marketing-The Silver Bullet to Success


      by McKerns Development - 2007-08-28
      by Leslie McKernsThe two C's of marketing can be summed up as Customers and Competition. If you can understand these two elements of marketing, you can be on the way to harnessing the silver bul...