interactive communication
interactive communication
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21.
by Paul Ashby - 2007-04-26
I never cease to be amazed at Advertising People and their chutzpah! Recently Interpublic CEO, Michael Roth, speaking at a AAAA Management Conference had something completely nonsensical to say about ...
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22.
by PAUL ASHBY - 2007-04-26
I never cease to be amazed at Advertising People and their chutzpah! Recently Interpublic CEO, Michael Roth, speaking at a AAAA Management Conference had something completely nonsensical to say ab...
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23.
by Paul Ashby - 2007-04-29
Yes that's right folks, chutzpah up to here…why?Hmmm…well there are so many reasons that I don't know quite know where to start!However one constant quickly emerges from all the news issuing forth, an...
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24.
by Paul Ashby - 2007-04-30
Yes that's right folks, chutzpah up to here...why?Hmmm...well there are so many reasons that I don't know quite know where to start!However one constant quickly emerges from all the news issuing fo...
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25.
by Paul Ashby - 2007-05-03
Because it proved to me that somebody has some brains within the Labour Party!Additionally both the main parties were reporting to be ending their traditional billboard blitzes in the run up to the ge...
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26.
by Paul Ashby - 2007-05-06
Because there is a much easier way of marketing your products and services. Please consider this piece of evidence:P & G wished to evaluate an advertising technique and asked that Dr. N.Roberto, Coca-...
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27.
by Paul Ashby - 2007-05-08
Because it proved to me that somebody has some brains within the Labour Party!Additionally both the main parties were reported to be ending their traditional billboard blitzes in the run up to the gen...
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28.
by Paul Ashby - 2007-05-17
Well perhaps the most stupid of concepts "Word of mouth marketing" is regarded as a better mousetrap...for the life of me I cannot figure out why!Recently one highly regarded member of the Ad.Communit...
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29.
by Paul Ashby - 2007-05-21
Well perhaps the most stupid of concepts "Word of mouth marketing" is regarded as a better mousetrap...for the life of me I cannot figure out why!Recently one highly regarded member of the Ad.Co...
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30.
by Paul Ashby - 2007-05-29
The current methods of advertising/marketing are based on deluded knowledge of communication and human behaviour, and are about to implode.People in advertising are bad at thinking coherently about th...