copywriting

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    • copywriting

    • 101.

      How To Increase Keyword Density In Your Seo Copywriting Without Compromising Readability


      by Glenn Murray - 2007-02-20
      Although you shouldn't get too hung up on keyword density (see my blog post for an explanation: divinewrite.com/blog/2006/10/16/keyword-density-the-fact-and-the-fiction for an explanation), if you're ...
    • 102.

      What If I Want To Target More Than One Keyword In My SEO Copy?


      by Glenn Murray - 2007-02-20
      If you're targeting exact strings in your SEO copy, you'll find it difficult to effectively target more than 2 keyword phrases per page. This is particularly true if you're targeting very specific key...
    • 103.

      SEO Copy - Plural or Singular Keywords?


      by Glenn Murray - 2007-02-20
      When you're writing your SEO copy, chances are there'll come a time when you'll wonder whether you should target the plural of your keyword or the singular.e.g. Do I target "tennis shoe" or "tennis sh...
    • 104.

      Cold Chisel: Lyrics Any Copywriter Can Learn From


      by Glenn Murray - 2007-02-20
      Anyone who's heard Jimmy Barnes sing/scream might instantly ask, "what's Cold Chisel got to do with copywriting?" Many would also ask, "why discuss the lyrics of a screaming pub-rock band?"My answer? ...
    • 105.

      SEO Copy - What Should The Word Count Of My Pages Be?


      by Glenn Murray - 2007-02-20
      Whether you're an SEO copywriter or not, you've probably heard plenty of rules (accurate and otherwise) regarding how many words you need on each page of your website. Chances are, the loudest voices ...
    • 106.

      Amazing! Man Builds Business with a Box of Junk!


      by David McKee - 2007-02-20
      Believe it or not my business was started with a box of junk. I run a Copywriting and Marketing consulting business and also a business software company. My online presence and really my entire busin...
    • 107.

      SEO copywriting - Single Keyword Versus Keyword Phrase


      by Glenn Murray - 2007-02-20
      As a rule of thumb, it's easier and more effective to target keyword phrases than single keywords in your SEO web copy. Why? Because: The more specific the keyword, the fewer websites there will be ta...
    • 108.

      Creating a 'Calgary Stampede' Of New Clients


      by Troy White - 2007-02-20
      Yahooooo...Starting Friday, July 6th 2007, Calgary (where I live) turns into a complete country party town for 10 days.The Calgary Stampede is an event that's been running since 1886 - and lays claim ...
    • 109.

      Natural Born Selling


      by Mike Samuels - 2007-02-21
      What is the big deal here?I read so much online about self-styled internet gurus.All selling their secret magic formula which has to be paid for within seven days or the spell wears off.It seems to me...
    • 110.

      Tips For Making An Effective Business Sales Letter


      by Mario D. Churchill - 2007-02-22
      Traditional selling techniques, such as sending out business sales letters to potential customers via snail mail, can be effective sales tool if done properly. Many businesses have failed to get resul...