color printing
color printing
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31.
by karen grahams - 2008-06-19
You may think of direct mail as a marketing technique reserved for drawing in new customers or for when you have a sale. But direct mail can be more than that - it can be a relationship builder.You...
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32.
by charen smith - 2008-06-20
Trying to send anything to the boss of a company is a difficult chore. Anything you send will likely go through multiple screening processes before it ever gets put on the boss's desk. Any person in c...
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33.
by charen smith - 2008-06-20
Building your business is more than just creating a brand and running an advertising campaign that appeals to a target audience. In fact, those things are just the beginning of branding-there is much ...
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34.
by karen grahams - 2008-06-21
Many small business owners assume that their product or service will sell itself. Sadly, this is not the case. All companies need an effective marketing regimen to get the word out about their pr...
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35.
by Kaye Z. Marks - 2008-06-21
Too many companies focus on only the here and now. When it comes to their commercial color printing, they decide what they are going to do in the next month and that is all they have on their plate.Wh...
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36.
by Kaye Z. Marks - 2008-06-23
Much of the drive and focus of the majority of advertising businesses do is directed at convincing consumers of the value of a single product offering. Not all of your print marketing efforts are g...
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37.
by karen grahams - 2008-06-23
Put Yourself AheadYou are in business and want to know your share of the pie. Once you learn your companies place you can try several things to help get you more of that pie. You want to be comfo...
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38.
by charen smith - 2008-06-24
Positioning was first introduced in 1969 and came into regular use as a marketing tool by 1972. A product's position is basically potential customers' opinions about the product as compared to the pro...
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39.
by karen grahams - 2008-06-24
Billboard advertising can be a very effective marketing tool, but if you're not careful, it could be a marketing dud. Billboard advertising is expensive, so you need to carefully weigh your options a...
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40.
by Kaye Z. Marks - 2008-06-26
Before getting into how you can use cross-promotion as a marketing technique, let's define what exactly it is.Cross-promotion is when two groups (usually businesses) advertise together. Each group po...