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11.
by Ivy Hastings - 2007-02-25
An essential part of creating a sticky site is understanding one's target audience. Before you start thinking about what kind of content or features might be valuable to your users, start with a t...
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12.
by Mac McIntosh - 2007-02-25
For the past few years, you've heard so much about blogging that you're reluctantly concluding that now might be the time to join the parade.Yes, blogs do have a place in the IT marketers' arsenal...
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13.
by Don Dennison - 2007-03-13
In the last article, we discussed the difference between asking questions and probing. When you are asking a question, (Point #2) you are gathering information. Our next point # 3 is probing. Why s...
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14.
by Vinai Prakash - 2007-03-17
Just because you've built your e-commerce website doesn't mean the customers will begin to come. You need to bring in the visitors, showcase your products, convince them to buy, and bring them back ye...
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15.
by Kevin Stuteville - 2007-03-28
Sherpa Leads LLC is a one-stop-shop for companies looking for innovative ways to get in front of prospective buyers. Sherpa Leads differentiates itself by offering leads based on ethnicity, serving up...
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16.
by Darren Amato - 2007-03-29
Direct marketers from a wide range of industries have found a plethora of opportunity by marketing to new business owners. It doesn't take a marketing genius to make the connection that new business ...
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17.
by Don Dennison - 2007-03-27
The potential customer wants to know what you can do for them and to see if you understand their needs, wants, and desires. Now, let's look at The Presentation. This is where you present yourself a...
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18.
by Jeff Stats - 2007-04-03
Apart from business-to-consumer highly popular model of conducting business there is another form of commerce unit known as business-to-business. It is considered a different type of trade, as differe...
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19.
by Nicholas Tan - 2007-04-07
1.The product or service has to add value for the sender, as well as, the receiver.2.The offer has to be deliverable. You don't want to offer a product that you can't deliver if demand grows rapid...
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20.
by Leo Salgado - 2007-04-16
How many of your new leads progress to an initial prospect meeting?Offering a free report or white paper to stock your pool of prospects is a common practice. But let's face the facts. Only some of th...
